1000 - 501

Tips 1000 to 501 for Innovators and Entrepreneurs ...

1000) PR: abbreviation for Public Relations.

999) Make a big splash. (Don't just wade in the water, do a cannonball! -Jim)

998) Buy, buy, says the sign in the shop window; Why, why, says the junk in the yard. [Thank you, James Paul McCartney]

997) Make life better for our customers ... that will keep them coming back.

996) Promote our venture with direct mail advertising? What will happen with that?

995) Actively engage trade booth visitors ... we're paying to be there, they're paying to be there, let's both get our money's worth. [Thank you, Susan Ward]

994) Nobody made a greater mistake than she who did nothing because she could do only a little. [Thank you, Edmund Burke]

993) The most important attribute for any entrepreneur: Passion. [Thank you, Paul Allen]

992) If it’s not growing, it’s going to die. [Thank you, Michael Eisner]

991) What we should not accept: the half-way, the almost, the just-about, the in-between. [Thank you, Ayn Rand]

990) Relish the details. (They can make us really shine to our customers! -Jim)

989) We have a right, even an obligation to our customers, to earn a fair and reasonable profit so we can stay in business and continue to serve them! Fair. Reasonable.

988) Most successful innovators and entrepreneurs want to do something good for the environment and humanity.

987) Make life easier for our customers.

986) Should we promote our venture with email marketing?

985) Duplicate what works here over there, and what works over there here.

984) We can promote our venture with special sales, yes or no?

983) I'm sorry, Moe, it was an accident ... accidents happen, it's how we handle them that counts. [Thank you, Curly Howard]

982) Never insult an alligator until after we've crossed the river. [Thank you, Cordell Hunt]

981) Set sales objectives, not sales projections ... objectives are personal, projections are not.

980) Skilled innovators and entrepreneurs are able to focus.

979) The gentle calf sucks all the cows. [Thank you, Mike Novy]

978) Make the bed right in the morning ... Learn to do the little things well, learn to make the bed right and that will transcend into other things we do. [Thank you, William McRaven]

977) If we don't do it, how will we feel when someone else does?

976) Skilled innovators and entrepreneurs are exciting people. Maybe not all the time, but some time.

975) Answer all the questions ... if we don't know the answers, let's find out.

974) Knowledge is knowing a fact, wisdom is knowing what to do with that fact.

973) Courtesy costs nothing.

972) Talent hits a target no one else can hit ... genius hits a target no one else can see. [Thank you, Arthur Schopenhauer]

971) Constantly look at things in a different way. [Thank you, John Keating]

970) Advertising: describe or draw attention to a product, service, or event in a public medium in order to promote sales or attendance. [Thank you, Google Dictionary]

969) Could we promote our venture with contests?

968) Might we promote our venture with shopper classified newspapers?

967) Play is a critical skill for innovators and entrepreneurs. [Thank you, P G Greene]

966) Be careful about mixing friendships inside and outside of work.

965) She who laughs last remembers our commercial ... she who laughs last, laughs best

964) Any change generates wasted heat. The less wasted heat the better.

963) Skilled innovators and entrepreneurs are adaptable.

962) An investment in knowledge pays the best interest.

961) If we can’t say anything nice about someone, don't say anything at all.

960) To maximize miles-per-gallon, aim for the lowest rpm in the highest gear ... how does that apply to our venture?. [Thank you, Rick Newman]

959) Making a great presentation: Make visuals attractive ... avoid clutter and work for simplicity and clarity. [Thank you, Ian McKenzie]

958) Attention: notice taken of someone or something ... if our prospects don't pay attention to us, how will they possibly become customers?

957) Through many dangers, toils, and snares we have already come. [Thank you, Amazing Grace]

956) Intersperse market and business needs with technological advances. [Thank you, S Fountoulakis]

955) Don't waste time on market research ... instead, launch test versions as early as possible, then keep improving the product in the open. [Thank you, Loic Le Meur]

954) Promote our venture with charitable contributions.

953) Be the change we want to see in the world. [Often attributed to Mahatma Gandhi, but no solid evidence he actually said it. Thank you, Fernando Garcia for the contribution]

952) Il n'y a au monde que deux manières de s'élever, ou par sa propre industrie, ou par l'imbécilitè des autres ... There are but two ways of rising in the world, either by one's own industry or profiting by the foolishness of others. [Thank you, Jean de La Bruyère]

951) Skilled innovators and entrepreneurs are articulate.

950) minimal viable product (mvp) or Maximum Value Product (MVP) ... creating an mvp first can be the right strategy for some products, but a major setback for others ... hard to have an mvp airplane! If we start with an mvp, what will it take to move to an MVP?

949) Have a nice day. (We might not get another chance! -Jim)

948) Don't mumble or jumble or grumble.

947) Neat or messy ... what should we be today?

946) If an idea is worth having once, it’s worth having twice. [Thank you, Tom Stoppard]

945) Seeing opportunity and seizing it are two different things. [Thank you, Grover Cleveland]

944) Promote our venture with vehicle signs? Yes, no?

943) Surround ourselves with people who are more intelligent than us.

942) Finance is the art of passing money from hand to hand until it finally disappears. [Thank you, Robert W Sarnoff]

941) Follow your heart but take your brain with you and use it.

940) Customers don't always know what they really need, want, or desire until we show it to them.

939) Keeping good company keeps a company good.

938) Nobody likes change ... even change for the better has its detractors!

937) Real integrity is doing the right thing, knowing nobody is going to know whether we did it or not. [Thank you, Oprah Winfrey]

936) Use the right language.

935) Do not fight a battle if there is nothing to win or lose.

934) Stress less, mess more, more or less.

933) The truth is hard.

932) The secret of genius is to carry the spirit of the child into old age ... which means never losing our enthusiasm. [Thank you, Aldous Huxley]

931) The real question is not whether machines think but whether people do. [Thank you, Vinay Nenwani]

930) Writing about music is like dancing about architecture ... what's the best way to communicate with our customers? Maybe give them a little sample of the goods?. [Thank you, Elvis Costello]

929) Valuation: the monetary worth of something, especially as estimated by appraisers and industry experts.

928) The most exciting phrase in science, the one that heralds new discoveries, is not "Eureka, I've found it!", it is "That's funny ...". [Thank you, Isaac Asimov]

927) An expanded business plan executive summary is typically 4 to 6 pages in length.

926) Stay in touch with our customers; their needs are the basis of our business. [Thank you, Mike Dell]

925) Choose markets that are in harmony with our values.

924) By the work one knows the workman. [Thank you, Jean de la Fontaine]

923) Expect chaos. Plan for it.

922) Don't say one thing and mean another.

921) A good business plan explains how and when the venture will generate sustainable positive cash flow streams. [Thank you, October Sports]

920) Something posted on-line spreads, like it or not.

919) A good cookbook never gets outdated, it just gets better with practice. [Thank you, Carol Willson]

918) There is only the future: the present just became the past, the past is now history.

917) Is our venture compelling? Why or why not?

916) If we pay peanuts, we get monkeys!

915) How can we answer this question: Is our venture an incremental innovation or something completely new? ... if it is completely new, we may have more issues in going to market than if we had something similar but better than what already exists.

914) Service: the action of helping or doing work for someone.

913) Key question for our venture: How do we define our marketing strategy?

912) Faced with the choice between changing one's mind and proving there is no need to do so, almost everyone gets busy on the proof. [Thank you, John Kenneth Galbraith]

911) We are not our customer ... the customer is our customer and we need to know what they think.

910) Do what we can, with what we have, where we are. [Thank you, Teddy Roosevelt]

909) Differentiation: what makes something different. How are we differentiated by our customers from our competition? Are we just different, or are we better different?

908) Look for what we can throw away ... make it simpler!

907) We can never get the past back ... but we can make the most of now.

906) Tell them what they get, not what we do. [Thank you, Rhonda Abrams]

905) Sales revenues are important, yes ... but sustainable earnings are quite often more critical for venture success. [Thank you, Ted Turner]

904) There are seven sins in the world ... wealth without work, pleasure without conscience, knowledge without character, commerce without morality, science without humanity, worship without sacrifice, and politics without principle. [Thank you, Mohandas Gandhi]

903) Exploration: traveling in or through an unfamiliar area in order to learn about it and uncover new opportunities.

902) A picture is worth a thousand words ... a prototype is worth a thousand pictures. [Thank you, Ray Knutson]

901) In unity comes strength.

900) Comprehension: classify, describe, discuss, explain, express, identify, indicate, locate, recognize, report, restate, review, select, translate, ...

899) Getting to know anything takes time.

898) Skilled innovators and entrepreneurs are able to resist jumping to premature conclusions.

897) Common Mistake: underestimating the time it takes to become a stable venture, that is, consistently financially break-even or better.

896) Profit is our best source of funding.

895) Key question for our venture: What relevant domain experience does our venture team have? ... What do we need?

894) Do not do what is already done ... take what is already done and do it a heck of a lot better.

893) Don't fall in love too quick or too often.

892) Do an intensely good job ... even in our sleep! [Thank you, Frank DeCesaro]

891) Success begets success. (Sometimes it's the other way around. -Jim)

890) Core Competency: the defining capabilities or advantages that distinguishes a venture from its competitors ...

889) We are continually faced with a series of great opportunities brilliantly disguised as insoluble problems. [Thank you, John W Gardner]

888) Debt Funding: a loan of money that must be repaid with interest.

887) Key question for our venture: Does the name work in all target markets?

886) A good read: Integrity is All You've Got (Karl Eller)

885) Potential opportunities have potential economic value. [Thank you, IDEO]

884) Common cause of venture death: lack of money. Oh, that minor little detail!

883) To get something we never had, we have to do something we never did. [Thank you, Albert Einstein]

882) Key question for our venture: What are the barriers to entry, for us and for our competitors?

881) Skilled innovators and entrepreneurs are willing to ask "why?" and "why not?"

880) Whatever can go wrong, will ... and at the most inopportune time. [Thank you, Murphy] (BTW ... Murphy was an optimist.)

879) Speaking softly will often gain more attention than shouting.

878) We've solved the crime, now all that's left is to make the evidence fit.

877) Ideas are funny things ... they don't work unless we do.

876) Scratch where it itches. (... but maybe not in public! -Jim)

875) Make ourselves necessary to someone. [Thank you, Ralph Waldo Emerson ]

874) Think fast.

873) Exercise: List 100 potential new customers for our new product or service. Now go get 'em!

872) Cutting prices or putting things on sale is not a sustainable business model. [Thank you, Howard Schultz]

871) Key question for our venture: What is happening in our industry around the world, not just in our world?

870) Even a blind squirrel will find an acorn once in awhile. [Thank you, Mike Novy]

869) Wonders will never cease!

868) Our knowledge is finite, our ignorance infinite.

867) Keep our plan as close to the “general format” as possible ... if a venture capitalist becomes frustrated with an unfamiliar format, it is more likely that she will reject it rather than try to pull out the pertinent information. [Thank you, Andrew Zacharakis]

866) Know how to use at least one good word processing program ... Microsoft Word is most popular, Google Docs is good, too, as are others.

865) Make sure the cost of producing our product is significantly lower than the future sales price.

864) Luck affects everything, good or bad.

863) Vision is the art of seeing things invisible. [Thank you, Jonathan Swift]

862) Create and nourish a customer community.

861) Common bootstrapping strategy: give discounts to early customers.

860) Leaders are facilitators, not order givers.

859) Not everything that can be counted counts, and not everything that counts can be counted. [Thank you, Albert Einstein]

858) Explore, incubate, stimulate, illuminate, select, plan, implement, evaluate ...

857) Pre-Money Valuation: the financial value or worth established for a company immediately prior to a financing round.

856) Successful innovators and entrepreneurs have a commitment to test knowledge through experience, persistence, and a willingness to learn from mistakes. [Thank you, Michael J Gelb]

855) Quality is remembered long after the price is forgotten. [Thank you, Gucci]

854) Don't ask for a Porsche in the first round of new venture funding. [Been there, done that ... it didn't work out. -Jim]

853) A goal is a dream with a deadline. [Thank you, Leo Helzel]

852) Investability: a venture that is able to attract funding from investors that have the expectation of achieving a profit or material result by putting it into financial schemes, shares, or property.

851) A brand is a promise. [Thank you, Alaina Levine]

850) Focus on measuring one or two variables at a time. [Thank you, Jenn Kim]

849) Innovation is the primary instrument of entrepreneurship ... the act that endows resources with a new capacity to create wealth. [Thank you, Peter F Drucker]

848) Promote our venture with employee events? How will that work?

847) To build a good relationship with our customers, spend half as much money but twice as much time.

846) What are the substitutes available to buyers. What are we going to do about them?

845) Copy from the greats.

844) Use the passive voice sparingly. [Thank you, Randy Accetta]

843) Key question for our venture: What are the major weaknesses of our industry?

842) Fear is a great inventor ... it's fearless that gets into trouble.

841) Directly collect information about our markets and customers ... go talk to real prospective customers.

840) A good business plan presents a quality, sophisticated, experienced management team, advisors, and board of directors with complementary and encompassing business skills.

839) Promote our venture with offer a reward for referrals.

838) Modify, Forecast, Restructure, Initiate, Imagine, Substitute, Change

837) Diversify our investments.

836) Same old, same old ... some things never change, so it seems, until someone somewhere changes them.

835) First Base or Home Run ... what should we focus on today?

834) Attitudes are more important than facts.

833) Since everything is a reflection of our minds, everything can be changed by our minds. [Thank you, Buddha]

832) Imagine great things ... now imagine making them happen.

831) Critical Path: the sequence of stages determining the optimal route to success.

830) There is always money to support a great idea. The problem may be finding it.

829) KISS: acronym for Keep It Simple, Stupid; a guiding philosophy widely used in organizations that aims to focus management attention on the core attributes of a product, service, process, methodology, or task ...

828) To kill creativity, just say: "That's a stupid idea ..."

827) Maintain an environment that allows risk taking. [Thank you, Scott Isaksen]

826) Knowledge is a precious treasure that cannot be given away nor stolen.

825) Don't argue with someone who is right ... cut your losses, take your bat and ball and go home. Come and play again another day.

824) Some business plans are pencil sketches, others are Sistine Chapels. Choose the right approach (complexity, time, details) to fit the venture.

823) The truth must be pursued. [Thank you, New York Times]

822) A good business plan succinctly explains customer benefits in qualitative and quantitative terms. [Thank you, Stephen Fleming]

821) Intuitive or Inductive ... what should we focus on today?

820) Common cause of venture death: out-competed by the competition.

819) Aim high ... even if we miss when we shoot for the stars, we could still end up on the moon!

818) Keep breathing ... deep, long, and slow. Now ... doesn't that feel better?

817) How deep is the ocean? Well, that depends on where we jump in ... it's only a few inches at the beach, but thousands of feet in the middle. Do we want to wade into unchartered waters, or should we just jump in the middle and take our chances?

816) Say "Thanks!" (... and really mean it. -Jim)

815) Making something complicated is easy, making something simple is not.

814) Creative people tolerate acceptable losses ... two steps ahead, one step back ... if the road ahead was like a freeway, it means someone else has already been there and back. [Thank you, Christopher P Neck]

813) Tip for creating a good venture plan: Planning is like steering, and steering means constantly correcting errors and omissions. [Thank you, Tim Berry]

812) Relationships can wear out ... it takes some work to keep them fresh.

811) Sight, sound, smell, taste, feel. (Appeal to the senses! -Jim)

810) Be careful of commitments ... make sure we can meet them!

809) Make it more accessible. [Thank you, Bikram Choudhury]

808) Accentuate the positive, eliminate the negative, latch on to the affirmative, don't mess with Mister In-Between! [Thank you, Johnny Mercer]

807) Be sincere about our desire to help the prospect ... Making the sale should be our secondary objective. This attitude will come through in every encounter and will help us build long-term relationships.

806) Buy low, sell high. (The core element of every successful business model. -Jim)

805) Scope it out ... scoop it up!

804) Express ourselves.

803) Work: activity involving mental or physical effort done in order to achieve a purpose or result.

802) Key question for our venture: When do we need who to join in our venture? It would see 3 is the right number for venture founders: a general manager and finance person, a product development and operations person, and a marketing/sales person. Eventually, we will add more to the team, but only when needed.

801) Margin: an amount of something included so as to be sure of success or safety. [Thank you, Google Dictionary]

800) One of the tests of leadership is the ability to recognize a problem before it becomes an emergency. [Thank you, Arnold H Glasow]

799) There are some 28 million registered businesses in the US ... many more worldwide, of course!

798) An ellipsis... three periods (stops) followed by a space. A "pauseandthink" ... a space followed by three dots and another space ... it is a suggestion to readers to "pause and think" about what they've just read. [Note from Jim: I will lay claim to inventing the "pauseandthink" ... just what the world needed was yet another punctuation mark! Feel free to use it as you may.]

797) Be on a mission ... earn a profit solving customer problems better than the competition!

796) Our messages should be brief and to the point ... why communicate our message in six sentences when we can do it in three?

795) Replace wishing and wanting with acting and doing.

794) Hierarchy of Needs ... 1] Physiological needs (food, water, warmth, rest); 2] Safety needs (security, safety); 3] Belongingness (intimate relationships, friends); 4] Esteem needs (prestige and feelings of accomplishment); 5] Self-actualization (achieving one's full potential, including creative activities). [Thank you, Abraham Maslow]

793) We do not need an invitation to help others.

792) Enjoy what we have instead of feeling sorry for what we do not.

791) Key question for our venture: What is our vision for our venture five to 10 years from now?

790) What would we do for free? Free is the most powerful word in the English language. We all want something for "free", but what are we willing to do for free?

789) New technology is common, new thinking is not. [Thank you, Peter Blake]

788) Once the term sheet is signed, the power shifts away from the startup to the purchaser ... the typical term sheet will give the purchaser the discretion to step away from the deal if due diligence is unsatisfactory, or if the necessary internal approvals are not obtained. [Thank you, Suzanne Williams]

787) There are no rules. [Thank you, Nike]

786) I’m going to make them an offer they can't refuse ... What offer can we make to our customers that they just can't refuse?. [Thank you, Marlon Brando]

785) Branding mistake: inconsistencies ... such as different logos, different colors, et al ... our brand needs to be consistent everywhere in order to reinforce and remind our customers of what we are all about. [Thank you, Jarad Hull]

784) Karma exists: treat customers with respect and they'll reciprocate ... spam them, annoy them, and lie to them, and they'll retaliate. [Thank you, Ian Lurie]

783) Key question for our venture: Are there any negative connotations with our name?

782) If we really want to learn about something, we've got to experience it ourselves.

781) Know how to find the right moment.

780) A little impatience spoils great plans.

779) LLC: abbreviation for Limited Liability Company ... a legal form of company that has many of the tax advantages of partnerships, notably the characteristic of being a pass-through entity for tax purposes.

778) Entrepreneurs are usually logical thinkers. Sometimes, if they are not, it's even more interesting!

777) Time is not money ... money cannot buy us more time, but with time we can make more money!

776) There are three ways to get to the top of a tree: sit on an acorn; make friends with a bird; climb to the top. [Thank you, Ray Rolland]

775) Most innovations are just incremental improvements of things that already exist.

774) Lightning doesn't strike twice in the same place ... the same place isn't there the second time!

773) We'll never run out of great ideas! [Thank you, Paul Efron]

772) Key question for our venture: Is our name instantly recognized for good reasons?

771) The world has always been and will always be full of new opportunities.

770) Make the time to listen and be available to our customer for their questions and comments.

769) Nobody ever said we had to start at ground zero.

768) Nothing is forever except change.

767) Never run out of altitude, airspeed, and ideas at the same time. [Thank you, Bob Willson]

766) Angel Advocate: someone who builds on new ideas instead of tearing them apart.

765) Doing something we love is never a waste of time.

764) The window of opportunity is only open so long ... and tends to close with a bang! [Thank you, Bill Gates]

763) Key question for our venture: Who do we need in our venture? ... Who don't we need?

762) A closed mind is like a closed book: just a block of wood.

761) Be original.

760) Genius is initiative on fire. [Thank you, Holbrook Jackson]

759) The less time and money it takes to start and manage a business, the more likely it is to succeed. [Thank you, Robert Kessler]

758) The most terrifying words in the English language are: I'm from the government and I'm here to help. [Thank you, Ronald Reagan]

757) Furious activity is no substitute for understanding. [Thank you, H H Williams]

756) Website for government statistics: www.fedstats.gov

755) Make sure we have our raw material suppliers lined up and ready to go when we launch a new product.

754) Entrepreneurs act more than they plan to act ... they just don't like to sit around and talk!

753) We can learn a lot from history ... or not!

752) Innovating is competitive creativity ... making something new and better than what is already out there!

751) Whatever we believe, we become.

750) Successful entrepreneurs collaborate more than they compete ... rarely can one person do it alone and succeed. [Thank you, Heidi M Neck]

749) Operations: the harvesting of value from assets owned by a business venture; manufacturing, production, and delivery of goods and services ... deliver the right product at the right price to the right customers at the right time and right place

748) SCAMPER: Substitute; Combine; Adapt; Modify, Minimize, Magnify; Put to Another Use; Eliminate, Elaborate; Rearrange, Reverse ... a great tool to use when creating a new product, service, process, or business methodology. [Thank you, Robert Eberle and Alex Osborn]

747) One experiment after another ... so goes life!

746) Some people never miss an opportunity to miss an opportunity. [Thank you, Algernon West]

745) Keep our fingers crossed and our toes on the road.

744) Does our name fit customers' expectations?

743) Customers are easily satisfied with the best ... give it to them.

742) Good leaders are innovative and entrepreneurial.

741) Amplify good signals. [Thank you, Fairchild Semiconductor]

740) Ideas build upon each other.

739) Innovation barely exists until it is communicated and brought to life in the minds of others.

738) The right to do something does not mean that doing it is right. [Thank you, William Safire]

737) Skilled innovators and entrepreneurs are expressive

736) When the cat's out of the bag ... it's fair game for us to chase it! [Thank you, Paul Biegler]

735) When writing our business plan, avoid overestimating on our financial projections ... sure we want to look good, but resist optimism here ... use half of what we think is reasonable ... better to underestimate than set expectations that aren't fulfilled. [Thank you, Kaye Vivian]

734) Giving advice is easy ... taking it is hard!

733) Common cause of venture death: lack of resources.

732) Cutting costs without improving quality is futile. [Thank you, W Edwards Deming]

731) Elvis has left the building. Bummer.

730) Business plan outline: Executive summary; Company description; Industry analysis and trends; Target market; Competition; Strategic position and risk assessment; Marketing plan and sales strategy; Operations; Technology plan; Management and organization; Community involvement and social responsibility; Development, milestones, and exit plan; The financials. [Thank you, Rhonda Abrams]

729) Numbers can be bent to the will of whoever happens to be wielding them. [Thank you, Darrell Huff]

728) Do not let what we cannot do interfere with what we can. [Thank you, John Wooden]

727) Vegetables or Minerals ... what should we focus on today?

726) If we stay in the middle of the road, we'll get run over.

725) A potential business model: Design products, build and sell them.

724) 0 to 100 ... how long is it going to take our venture to get up to speed?. [Thank you, Michael DeCesaro]

723) Build a personal brand. [Thank you, Nelson Wang]

722) It could be a good opportunity if our solution can generate a sustainable profit.

721) Do the difficult things while they are easy and do the great things while they are small. [Thank you, Lao Tzu]

720) What we like, or what our customers like ... what should we focus on today?

719) Passion pays, sex sells, weird works ... what do we put in our advertising campaign?

718) A successful relationship needs both sides believing in each other ... our customers have to believe that we will deliver the best value to them, and we have to believe they will find that value worthy enough to pay our price.

717) How long does it take for a new idea to take hold? ... a day, a week, a month, a year, a lifetime?

716) Don't rely on just one big customer or client. Broaden the base.

715) Don't be boring ... if we are, let's at least be short about it.

714) Successful launches are iterative.

713) More heroes, not zeros. [Thank you, Michael Bassey Johnson]

712) Get what we can, and what we get, hold.

711) Good people, good business.

710) When seldom is heard an encouraging word, the sky is just cloudy all day ... sock that one away, boss people.

709) Forming, storming, norming, performing ... a model of group development wherein these phases are all necessary and inevitable in order for the team to grow, to face up to challenges, to tackle problems, to find solutions, to plan work, and to deliver results. [Thank you, Bruce Tuckman]

708) Skilled innovators and entrepreneurs are knowledgeable.

707) Better is better than best ... they might think they're the best, but we are better!

706) Success requires some order. Business success requires some orders.

705) How can we answer this question: Can we sell our products directly to other business ventures?

704) Nothing is so contagious as enthusiasm. [Thank you, Samuel Taylor Coleridge]

703) The unfinished is nothing. [Thank you, Henri Frederic Amiel]

702) A new venture should have a very clear, crisp, descriptive tagline ... nobody knows what a new business even does in the early days, so use a tagline to tell 'em ... in the early days, McDonald's tagline was simply "Hamburgers" because back then, nobody knew what a McDonald's was or did.

701) Get a good accountant.

700) Test it first at home ... if we don't like it, why do we think our customers would.

699) As a cure for worrying, work is better than whiskey. (Well, maybe not a single-malt Islay! -Jim) [Thank you, Thomas Alva Edison]

698) Technology happens ... it’s not good, it’s not bad, it just happens. [Thank you, Andy Grove]

697) Give more ... take less ... keep improving our value proposition!

696) Wake up! stop what you're doing right now! (OK, so you're reading this book ... it'll still be here when you come back!) ... but right now, Wake Up! open your eyes and look around ... keep looking until you see something new ... capture the moment ... a picture, a note, a memory.

695) A good venture operations manual offers examples of standard forms, reducing the number and variety of forms used.

694) A happy venture is a productive venture.

693) One home run does not win a ball game, unless we keep the opposing team from scoring two. [Thank you, Kenny Lofton]

692) Dream a big dream. (What do we have to lose? -Jim)

691) Time is far more valuable than money ... money can be replaced, time can not. [Thank you, Curt Van Lydegraf]

690) It's not all about us ... it is all about our customers!

689) Rotate jobs ... see how the other shoes fit and feel!

688) Entrepreneurs are usually good at forming strategies and tactics.

687) Yes, there are two paths we can go by, but in the long run, there’s still time to change the road we're on. [Thank you, Led Zeppelin]

686) Skilled innovators and entrepreneurs have a sense of humor.

685) What we don’t know would make a good book. [Thank you, Sydney Smith]

684) Key question for our venture: What do we need to know about our industry that we don't already know?

683) Never say never.

682) Don't “wing it” ... unless we really, really have to or else we'll get hit by a train. A big train. Not an ordinary train, but a 200-car fully-loaded freight train. That would hurt ... So then, maybe we wing it and fly in the sky?

681) Work with the people you like ... like the people you work with.

680) Break the problem into pieces ... solve for the pieces, then put them back together again.

679) Give ‘em some room to breathe ... some days, we all need a little extra space.

678) Entrepreneurial Myth: Venture capitalists are a good place to go for start-up money. Well, it depends on the type of venture ... some high-tech ventures do start with VC money, particularly when the investors are an integral part of the planning team ... however, most new and early-stage ventures do not receive VC fundings and never will. [Thank you, Scott Shane]

677) Build and maintain an environment that is conducive to high motivation. [Thank you, K A Zein]

676) Don't do what they don't want ... do do what they do. Scooby dooby do!

675) People resist change ... even little ones. Getting customers to switch from the competition to us is not easy.

674) Adversity: difficulties, misfortunes ... what are we going to do about them?

673) Create our own special ocean where we're the big fish and the sharks are somewhere else.

672) Promote our venture with bus and streetcar and taxi ads ... will that work?

671) SWOTT: an abbreviation / acronym for Strengths, Weaknesses, Opportunities, Threats, and Trends ... use for analyzing an industry, the competition, customers, our own venture.

670) There is no harm in asking ... what's the worse they could answer?

669) It takes years to build trust ... but only seconds to destroy it.

668) Humor is the most significant activity of the human brain. [Thank you, Edward De Bono]

667) Grasp a little and we may get it ... grasp too much and we may not.

666) Don't let the beast in us get the best of us.

665) Tomorrow is a new day ... and a new day is neither better nor worse until we make it so.

664) Key question for our venture: What is the lifetime value of a customer? How much does it cost to capture that customer? Are we getting ahead in this game?

663) Put all our eggs in one basket ... don't spread ourselves thin ... but we better be really, really careful about what we do with that basket!

662) Objective: a thing aimed at or sought. What are our key objectives?

661) Technology will literally transform every aspect of business, every aspect of life, and every aspect of society. [Thank you, Carly Fiorina]

660) Successful companies can indeed "make money" ... called "stock certificates", they are redeemable for real dollars.

659) Don't lose our sense of humor ... life is short, might as well enjoy it while we can.

658) Forecast: a prediction or estimate of future events.

657) Key question for our venture: What are our competitive positions?

656) Learning has no limit, it goes on forever ... and that's not a bad thing.

655) Objective and subjective specifications. Most products and services have both.

654) Have we defined our target customer profile accurately?

653) Should we promote our venture with trade and technical magazines and newspapers?

652) Do our own thing, and be really, really good at it!

651) Common bootstrapping strategy: live with relatives.

650) The best questions have more than one answer ... but that doesn't mean all the answers are all right.

649) A potential business model: Provide infrastructure support to other business ventures.

648) Just suppose ... we can “just suppose” anything we want ... just suppose there are no restraints, no limitations, no roadblocks to our thinking, to what we want to accomplish ... just suppose we can think whatever we want, wherever we want, whenever we want, and no one can stop us ... just suppose anything we want!

647) Trust: firm belief in the reliability, truth, and strength of someone or something.

646) Try not to keep going back to the well for more water ... stakeholders get irritated if we can't manage what we already have.

645) Risk is a necessary evil.

644) Make it better and cheaper and faster before our competitors do. [Thank you, Intel]

643) Phase: a distinct period or stage in a process of change or forming part of something's development. What phase are we in right now? What's next?

642) Imagine that ... we can imagine whatever we want; whenever we want; wherever we want.

641) Don't play favorites ... be upfront and fair all around.

640) Persevere ... last longer than the other guy/gal ... that'll show 'em!

639) Invention: something created that is new and useful and not obvious ... an important note here: an invention is NOT necessarily better than what already exists ... an invention is NOT necessarily an innovation (something new AND better!) ... most inventions are not innovations ... they are simply different ways of doing something. [Thank you, IEEE]

638) What we do speaks louder than what we say. [Thank you, Ralph Waldo Emerson]

637) The customer is king/queen ... treat them as royalty (if we want to earn royalties!)

636) Be as useful as we can to our customers. Go above and beyond expectations.

635) Identify our customer’s buying frequency and their willingness to pay. [Thank you, Andrew Zacharakis]

634) Key question for our venture: Is our venture and product mix aligned with the current industry trends?

633) Business plan competitions: the best plan does not always win, so don't take it too personally.

632) Direct price: how much it costs our customers to buy our products and services.

631) Key question for our venture: What are their weaknesses? ... our venture, our competitors, our customers ... what are we going to do about that?

630) Many new discoveries are suddenly seeing things that were always there. [Thank you, Susanne K Langer]

629) Reinforce the factors that have contributed to our past success.

628) Back or Forth ... which way are we going, which way do we really need to go?

627) Entrepreneurial Myth: Most entrepreneurs start businesses in attractive industries ... unfortunately, the opposite is true. [Thank you, Scott Shane]

626) Repeat back what we hear ... did the speaker really say what we think they said?

625) We won't always have all the facts ... so we'll need to have our best judgment ready to go!

624) Desire, Discover, Define, Design, Deploy, Develop: the typical development stages for a new product, service, process, method, venture, organization, et alia.

623) How to attract new customers: have an introductory offer to get them in the door.

622) Pacesetting leadership style ... the leader sets high standards for performance. [Thank you, Daniel Goleman]

621) Types of intellectual property: copyrights, trade secrets, trademarks (and service marks), and patents (utility and design).

620) Do our promotions and advertising develop a desire in our prospective customers to buy from us?

619) How can we promote our venture with sales incentives?

618) Objective benefits ... list the measurable values we can deliver to our customers ... the more the merrier!

617) There is no substitute for hard work. [Thank you, Thomas Alva Edison]

616) Allow for human nature ... it is the humans that make the decisions that most directly impact our venture.

615) Do our job better than anyone else. That will set us apart.

614) Only by trying to go too far can we find out how far we really can go.

613) We only see the rainbow when we turn our backs to the sun. [Thank you, Aage Gribskov]

612) Skilled innovators and entrepreneurs are able to create internal visualizations of the future.

611) The world likes happy ... don't disappoint.

610) There is a time for every purpose ... A time to be born, a time to die; A time to plant, a time to reap; A time to kill, a time to heal; A time to laugh, a time to weep ... (Thanks to The Byrds)

609) Every problem is an opportunity ... maybe for us, maybe not ... pragmatically pick our problems.

608) Keep our promises.

607) Great things will never happen with VCs or professional managers ... they have high drive, but they don't have creativity or insight. [Thank you, Elon Musk]

606) Get rich in a niche. [Walmart started in niche markets, small towns in Arkansas, than added one niche after another until ... well, they're Walmart! - Jim]

605) Allocate money and resources for new ideas. [Thank you, Don Treffinger]

604) Why join the navy if you can be a pirate! [Thank you, Steve Jobs]

603) In an information economy, the most valuable company assets drive themselves home every night ... if they are not treated well, they do not return the next morning. [Thank you, Peter Chang]

602) 72 divided by the annual interest rate as a percentage is approximately equal to the number years until an investment doubles in value ... example: At 8% interest, our money will double in approximately 9 years (72/8 = 9).

601) Entrepreneurial Myth: Most entrepreneurs are successful financially ... yes, some entrepreneurs do become rich ... most, however, do not. [Thank you, Scott Shane]

600) Exploit untapped opportunities, like a keg of beer.

599) An imitation is never as good as the original ... sometimes they're actually better!

598) Build, measure, learn, and make mistakes as we go ... we'll know more about what we're doing as we're doing it, instead of before we do it. [Thank you, Jason Fried]

597) Skilled innovators and entrepreneurs are willing to work hard ... and smart.

596) Making a great presentation: Graph data whenever possible. [Thank you, Ian McKenzie]

595) Recognize opportunities ... practice the recognition skill!

594) Buy comfortable furniture. Add a cushion here and there as needed. And hang some nice pictures on the wall, too. Art smart.

593) Use history as a guide, not a jailer.

592) Q: Got a grumpy team? A: Let's call it a day and go get a beer!

591) Turn a little knowledge of this and a little knowledge of that and make it into something new and better.

590) Exercise: List 10 new revenue sources for our venture. What will it take to get them up and running?

589) Show our work, our logic, our assumptions ... numbers alone mean nothing!

588) Know how to use the "cloud" to store and share information among team members.

587) Key question for our venture: What are our key strengths?

586) Keep our ears wide open.

585) Make new friends but keep the old ones, too. [Thank you, Sarah Boice]

584) Can we promote our venture with television spots?

583) Success is 1 percent inspiration and 99 percent perspiration. [Thank you, Thomas A Edison]

582) Business Model Canvas: a popular visual tool for developing new business models or documenting existing ones. [Thank you, Yves Pigneur]

581) Survive or thrive ... what should we focus on today? The one we pick will point us in the direction we'll need to go with our venture.

580) Quality is not an act, it’s a habit. [Thank you, Aristotle]

579) Knowledge will give us power, but character respect. [Thank you, Bruce Lee]

578) Enclose our business card or mini-brochure with every letter and note and bill we send.

577) Be persistent in our mission ... don't give up when the going gets tough, and it will. [Thank you, Ed Hopper]

576) A committee should consist of no more than three people, two of whom are absent. [Thank you, Robert Copeland]

575) Should we promote our venture with signs on our building? What should they say?

574) Gross Margin: total sales revenue minus cost of goods sold (COGS), divided by total sales revenue, expressed as a percentage.

573) A disease known is half cured ... if we understand our customer's problems, we're on our way to solving them.

572) The future comes one day at a time. [Thank you, Dean Acheson]

571) Just because everything's different doesn't mean anything has changed. [Thank you, Irene Peter]

570) Give it some time ... something great is never created quickly.

569) Dreams are the sparks of passion. [Thank you, Daniel Chabot]

568) A good business plan addresses how the venture will develop and sustain a proprietary position. [Thank you, Leonard Brown]

567) Describe the major suppliers to ventures in our industry ... how strong is supplier power?

566) Iteration: a new version with carefully implemented improvements from a previous version.

565) Experimentation is key to innovation because they seldom turn out as expected but we can learn so much in the process. [Thank you, Jeff Bezos]

564) Sharpen our skills, hone our strengths.

563) Common bootstrapping strategy: reimburse advisors and consultants with equity and good will ... and a very hearty "thank you!"

562) Skilled innovators and entrepreneurs listen and hear and understand. If they don't get it the first time, they'll come back again and ask again.

561) Impossible or Improbable ... what should we focus on today?

560) Jump around! [Thank you, Fellow Badgers]

559) Where there is love and inspiration, we can't go wrong. [Thank you, Ella Fitzgerald via Joe Driear]

558) Use conservative financial figures. Be realistic.

557) Like our life, our venture is what we make it to be.

556) Serendipity and fortuitous circumstances are bonuses in life ... hop on them when they happen!

555) Timing is everything!

554) The brightest sunshine produces the darkest shadows.

553) Key question for our venture: are we putting up artificial roadblocks? ... let's make life as easy as possible for our customers.

552) A nap a day keeps the doctor away (especially if we snore really loud) ... a little snooze every now and then can be a good thing, but usually not in the middle of a company meeting!

551) A venture operations manual can help identify problems before they arise, minimizing "crisis management".

550) Watch out for gaps and holes and speed bumps and roadblocks. Try to avoid them as best we can and not run anyone over as we weave from left to right to left to right.

549) The truth is more important than the facts. [Thank you, Frank Lloyd Wright]

548) Do not be afraid of making mistakes, or afraid of correcting them when we make them.

547) Key question for our venture: What kind of culture do we want in our venture? ... What do we need to do to make that happen?

546) Key question for our venture: Do our customers know what we want them to do? ... Do we show them how to do it? ... (Sometimes in some companies it's not so easy to place an order!)

545) A new venture may be feasible if there are both short-term and long-term market potentials.

544) Ignorance can be fixed ... stupid is forever! [Thank you, Don Wood]

543) Skilled innovators and entrepreneurs are able to use existing knowledge as base for new ideas.

542) Don't let a winning business turn into a losing one. (We've got to keep paying attention, even if we can't always pay ourselves! -Jim)

541) Venture Development Phases: Desire, Discover, Define, Design, Deploy, Develop.

540) Some solutions are better than others ... let's do our best to assure the better ones are ours.

539) We'll always have a boss: our customers.

538) The most important aspect of writing the business plan is the learning that goes on as we identify and research the concept, the industry, the competitors, the collaborators, and the customers. [Thank you, William Bygrave,]

537) Hitch our wagon to a star ... how can we benefit from the trends and flow that's already out there?. [Thank you, Ralph Waldo Emerson]

536) Algorithm: a process or set of rules to be followed in calculations or other problem-solving operations. Can we develop clear repeatable algorithms for certain aspects of our venture?

535) Red ocean, blue bay ... let's try to stay away from the bloody shark-frenzy fighting for customers and instead swim in the nice, warm, clear waters where our customers can readily see us.

534) Inspiration: the process of being mentally stimulated to be creative.

533) Allocate resources where they will do the most good.

532) As long as people will accept crap, it will be financially profitable to dispense it. [Thank you, Dick Cavett]

531) Successful teams are calculated risk-takers.

530) Hire the best, fire the worst!

529) Stay in the loop ... keep in the know. [Thank you, LOOP Venture Team]

528) Call people by name ... people love to hear their name spoken aloud, in reverence and honor, because someone else thinks they are worthwhile ... do not tread on their body or soul.

527) Business is like a dog-sled team ... if we ain't the lead dog, the scenery never changes. [Thank you, Lewis Grizzard]

526) Tag along on their coattails.

525) Common bootstrapping strategy: don't hire anyone until they are really, really, really needed. Really.

524) If we would have new knowledge, we must get us some new questions. [Thank you, Susanne Langer]

523) Successful teams reach most decisions by consensus.

522) When opportunity knocks, open the door ... sometimes the knock is not very loud.

521) Push - pull marketing ... push to our distribution and sales channels, pull from our users and customers.

520) Successful teams share learning.

519) Facts may be colored by the personalities of the people who present them. [Thank you, Reginald Rose]

518) Identify clearly who in our venture is responsible for meeting our short-term sales objectives. They're putting meat on the table.

517) A good business plan identifies all the alternatives available to prospective customers. [Thank you, SHAW Wearables]

516) Exit Plan: a means of leaving a current situation after a predetermined objective has been achieved.

515) Stop, think, thank.

514) The value is in the hard ... easy anyone can do.

513) Be a lifter, not a leaner.

512) Making a great presentation: Avoid miscellaneous visuals. [Thank you, Ian McKenzie]

511) Learn from children: The teacher, looking over a little child's shoulder, asks, "What are you drawing?" The child responds, "I'm drawing a picture of God." The teacher says, "But nobody knows what God looks like." The child replies, "They will in a minute." [Thank you, Ken Robinson]

510) One is not enough ... build a range of products, services, customers, suppliers, partners.

509) Celebrate ... big things, little things ... keep our positive attitude!

508) The innovation process may be divided into three areas: the fuzzy front end, new product development, and commercialization. [Thank you, P A Koen]

507) Successful teams are open to new ideas.

506) There is no such thing as an unimportant day. [Thank you, Alexander Woollcott]

505) Many successful business ventures started over lunch and a sketch on the back of a napkin. [Thank you, Compaq Computer]

504) Actively solicit ideas from the outside.

503) The more choices the more difficult the choice ... let's make sure we don't overwhelm our customers with too many options.

502) Be positively unique as a manager ... positively, not negatively!

501) Be patient with all.


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