Tips 1501 to 2000 for Innovators and Entrepreneurs

1501) Can we promote our venture with endorsements or promotion by famous personalities?

1502) Key question for our venture: What is the financial model of a typical company in our industry? Use that benchmark to measure our progress.

1503) Key question for our venture: Where is our venture based (address)? Why there?

1504) Stop trying to change other people ... change yourself instead. Stop trying to change our customer's thinking ... change our minds instead.

1505) A good business plan provides a concise description of the venture's products or services. [Thank you, UC-Berkeley Colleagues]

1506) Never underestimate our power to change.

1507) How to attract new customers: offer a sample of our product or service.

1508) The best way to predict the future is to invent it. [Thank you, Alan Kay]

1509) Aim for the stars ... even if we only get to the moon, we'll have accomplished a lot!

1510) Term Sheet: a bullet-point document outlining the material terms and conditions of a business agreement ... after a term sheet has been "executed", it guides legal counsel in the preparation of a proposed "final agreement".

1511) Successful teams share a common vision of the current and the future.

1512) Be on the lookout for new ideas ... we never know where our next great inspiration will come from.

1513) Know how to use at least one good financial spreadsheet program ... Microsoft Excel is a standard, Google Sheets is good, too, as are others.

1514) It's all in the time we spend together.

1515) Whatever interests is interesting ... but if it's not interesting, should it be?

1516) Encourage all to do their best. [Thank you, Jenny Hoit)

1517) Use our REAL Brain ... Right Brain (creative), Engaged Brain (learning), Alert Brain (attentive), Left Brain (analytical).

1518) The customer always has a choice ... including the choice to not do anything.

1519) Complete what we begin.

1520) Past performance means nothing. [Thank you, Warren Buffet]

1521) Entrepreneurs are usually objective.

1522) Skilled innovators and entrepreneurs are earthy.

1523) Legal Issues: questions concerning the protections that laws or regulations should provide.

1524) Be open to new experiences.

1525) Sometimes we do need to say "no" ... make sure it's for the right reasons ... never say "no" in anger.

1526) So many things are possible just as long as we don't know they're impossible. [Thank you, Norton Juster]

1527) Maintain a collection of potential opportunities and ideas for our venture.

1528) Imagination is the beginning of creativity ... we imagine what we desire, we will what we imagine, we create what we will. . [Thank you, George Bernard Shaw]

1529) Tips for developing a venture strategy: 1] Develop the vision statement, the mission statement, and the business model. 2] Describe the industry and context for the firm and its competitors. 3] Determine the firm’s strengths and weaknesses in the context of the industry and environment. 4] Describe the firm’s core competencies, its customers, and its competitive advantage. 5] Describe the opportunities and threats for the venture. 6] Identify the critical success factors. 7] Formulate strategic options and select the appropriate strategy. 8]Translate the strategy into action plans with suitable measures and controls. [Thank you, Tom Beyers]

1530) Entrepreneurship is innovation implementation.

1531) Innovators are often symbolic thinkers.

1532) Wherever they need us, we're there ... our customers are where our customers are, not always where we'd like them to be!

1533) Don’t do anything that conflicts with common sense.

1534) Make absolute integrity the compass that guides us in all we do. [Thank you, Karl Eller]

1535) A good business plan stresses specifics rather than generalities. [Thank you, Don Piper]

1536) Entrepreneurship is not rocket science ... too bad ... it would have fewer variables and more formulas to follow for success.

1537) Knowing that we do not know much is already knowing a lot.

1538) Practice continuous improvement.

1539) Can we promote our venture with discount coupons?

1540) Successful entrepreneurs have an ability to manage the financial aspects of a business. [Thank you, Janet Kraus]

1541) Young pups and grey hairs ... the "fresh out of school" folk tend to have unbridled energy and new smarts, the experienced "elders" tend to have lots of street-smarts, together a great combination for the team!

1542) Do not work just for the cash, work for the challenge, the creativity, and the control of your destiny.

1543) BTW EPSCPSNBC LOL ... By The Way, Earn a Profit Solving Customer Problems with Something New and Better than the Competition! (Laughing Out Loud!)

1544) Promote our venture with directory advertising.

1545) Carry the spirit of the child with us forever.

1546) Eighty percent of the sales come from twenty percent of the products.

1547) Making money is art and working is art and good business is the best art. [Thank you, Andy Warhol]

1548) Evaluation: appraise, argue, assess, attach, choose compare, defend estimate, judge, predict, rate, core, select, support, value.

1549) We can't live without an eraser. [Thank you, Tom Peters]

1550) To stop creativity, just say: "It's not our job ..."

1551) The things we fear most in organizations (fluctuations, disturbances, imbalances) are the primary sources of creativity. [Thank you, Margaret J Wheatley]

1552) By logic and reason we die hourly, by imagination we live. [Thank you, Jack B Yeats]

1553) Be a good coach and mentor and teacher and friend. [Thank you, Gary Smith]

1554) People want to buy, they do not want to be sold.

1555) Storytellers seldom let facts get in the way of perpetuating a legend, although a few facts add seasoning and make the legend more believable. [Thank you, John H Alexander]

1556) In times like these, it helps to recall that there have always been times like these. [Thank you, Paul Harvey]

1557) When writing our business plan, avoid rumors about the competition ... if we know for sure one is going out of business we can allude to it, but avoid listing their weaknesses or hearsay ... stick to facts. [Thank you, Kaye Vivian]

1558) Limit the group of people receiving founder shares to 3 people. [Thank you, William Bygrave]

1559) Pack light, travel fast. [Thank you, Kirsten Ortez]

1560) Give it a rest. There comes a time when we need to stand back and let well enough alone. Tomorrow is another day.

1561) Tis not knowing much but what is useful that makes us wise.

1562) Never lie ... don't badmouth the competition or say negative things about their clients.

1563) Make quick, clean-cut decisions.

1564) Be on time.

1565) No buts or butts about it.

1566) Culture drives the personality of a venture.

1567) Can we promote our venture with newsletters?

1568) Make visible what, without us, might perhaps never have been seen. [Thank you, Robert Bresson]

1569) Perfection is not obtainable ... but excellence is!

1570) If we wouldn't be happy for everyone to see it (customers, clients, colleagues, family, or friends), keep it out of sight ... but it's important that we ask ourselves, why are we hiding it?. [Thank you, Joanna Roberts]

1571) Action without thought is like shooting without aim ... a little viewfinder can go a long way in helping to hit the target!

1572) A garden looks more beautiful from a little distance than up close.

1573) Capture our intuitive thoughts. Take copious notes.

1574) Customer’s rule ... we need to follow their orders, or their orders won't follow.

1575) Delight the eye without distracting the mind. [Thank you, Google]

1576) Value: the importance, worth, or usefulness of something ... Value = Benefits / Price ... (Value equals Benefits divided by Price)

1577) I'm mad as hell, and I'm not going to take it anymore ... (Instead, I think I'm going to be an innovator and entrepreneur and remold the world to be the place I'd like it to be!). [Thank you, Peter Finch]

1578) Common cause of venture death: no market need ... with all due respect to "Field of Dreams", just because we build it doesn't mean they will come ... only in the movies (sigh).

1579) How can we answer these basic questions: What is our customer value proposition? What do we offer our customers that is new and better than our competition?

1580) Common venture legal structures ... sole proprietorship, general partnership, C corporation, S corporation, benefit corporation, limited liability company (LLC), limited partnership, limited liability partnership, not-for-profit organization.

1581) Key question for our venture: Whom should we thank, and when?

1582) Triggering Event: an event in someone’s personal or professional life that starts them down the road to starting a new venture. [Thank you, Andrew Corbett]

1583) Do not think only in absolutes ... few things in the world are unquestionable.

1584) Never lie, never cheat, never steal ... never mind that you could get caught, it's just not right ... never has been, never will be.

1585) Don't eat anything we might see when we're at the zoo.

1586) Encourage active participation within our venture ... give everyone a voice and we just might find we've got a great sounding choir.

1587) Make sure your pronoun usage is clear to the reader. [Thank you, Randy Accetta]

1588) We've got two sides to our brain, use them ... but not at the same time! our right brain is the creative side ... our left brain is the analytical side ... both are important functions, but if we try to create and analyze at the same time, we'll drive ourselves (and others) crazy!

1589) Don't scam anyone ... yes, of course, supposedly sophisticated investors are scammed by more-sophisticated "entrepreneurs" every day ... but that's not how great ventures are built.

1590) Preferences: a greater liking for one alternative over another or others.

1591) Look at the source as well as the suggestions.

1592) Act quickly but correctly.

1593) Identify and clearly define our target market(s).

1594) B-M-L (Build-Measure-Learn): the process of creating a new product, service, process, or method through continual incremental change and improvement.

1595) Lean Startup: a new venture formed with limited resources.

1596) Wisdom doesn't do desperate things. [Thank you, Henry David Thoreau]

1597) Justify, Criticize, Judge, Recommend, Evaluate, Propose, Defend, Appraise

1598) Switch from autopilot to manual ... a little short nose dive every now and then will keep your passengers awake, it not amused.

1599) Key question for our venture: Is our name easy to spell?.

1600) B2C: abbreviation for a Business-to-Consumer relationship.

1601) They who hate are lost.

1602) Start at the beginning and work our way through it.

1603) Preserve profits ... invest them in something good!

1604) Left-brain thinking traits ... analytic, rational, objective, symbolic, math, digital, order, qualitative.

1605) Compound Annual Growth Rate (CAGR): the annual growth in revenues of a company, a market niche, or an industry, factoring in annual compounding.

1606) Good, better, best, never let it rest, until the good becomes the better and the better becomes the best.

1607) Wisdom means a person can see implications and draw conclusions.

1608) Do a few things really well rather than a lot of things poorly.

1609) Common cause of venture death: stronger competitors.

1610) Change is a challenge ... to make something new and better.

1611) The future belongs to those who believe in their dreams. [Thank you, Eleanor Roosevelt]

1612) Use good mentors.

1613) Good judgment comes from experience ... experience comes from bad judgment. [Thank you, Barry LePatner]

1614) Place the subject and main verb near each other and use strong verbs. [Thank you, Randy Accetta]

1615) Limitation: a restrictive rule or circumstance. What are our limitations?

1616) Successful companies not only create value, they also communicate their uniqueness to customers in credible ways. [Thank you, Michael Porter]

1617) Choose simplicity over complexity ... complex is easy, simple is hard. [Thank you, Warren Buffett]

1618) Skilled innovators and entrepreneurs are able to perform "miracles".

1619) Only God can make a tree ... probably because it's so hard to figure out how to get the bark on. [Thank you, Woody Allen]

1620) Forecast market demand.

1621) Product: an article or substance that is manufactured or refined for sale and can typically be defined as having a certain fit, form, function, features, and performance.

1622) There is no future like the present.

1623) Make existing products and services obsolete ... if we don't, how will we react with our competition does?. [Thank you, Mike Morris]

1624) Create, Design, Hypothesize, Predict, Combine, Originate, Compose, Improve, Invent

1625) Starter or Finisher ... what should we focus on today?

1626) Someone with vision can see the invisible.

1627) Vision, mission; goals, objectives; strategies, tactics; tasks, assignments ... levels of planning for our venture.

1628) Reward: something received as a result of achievement. [Thank you, Sean Conway]

1629) A mind stretched to a new dimension never goes back to the original dimension. [Thank you, Oliver Wendell Holmes]

1630) Traveling up a hill is easier on a bicycle built for two than on a bicycle built for one. [Thank you, Barbara Ann Kipfer]

1631) Move on ... if we're not in the right place, we're not in the right place ... let's find a better neighborhood / market.

1632) Ask first: is it worth it?

1633) Angels can provide entrepreneurs with experience, mentoring, monitoring, and guidance ... and maybe even a bit o' money!

1634) Many great people were late bloomers.

1635) Split Testing: different versions of a product are offered to customers at the same time.

1636) Accept all ideas without judgment ... prioritize them later but keep all of the ideas on the list!

1637) Can we promote our venture with door hangers?

1638) mvp: abbreviation for minimum viable product ... mvp is often not capitalized to differentiate it from MVP (Maximum Value Product) ... many new ventures start by offering an mvp to test customer acceptance, creating an MVP using feedback to perfect the design.

1639) The primary mission of a venture startup team is to create an organization that will earn a profit solving customer problems with something new and better than the competition ... while this recipe for success seems straightforward, it's not so easy to execute.

1640) We must always take risks when experimenting. [Thank you, Tove Jansson]

1641) Skilled innovators and entrepreneurs are fluent in areas of their expertise.

1642) The future belongs to those who prepare for it today. [Thank you, Malcolm X]

1643) Big old bags of balderdash ... they're out there, beware!

1644) It's "we", not "me"!

1645) It is what it is ... how are we going to adopt and adapt?

1646) If lottery odds are better than the odds of success for our business, perhaps we should go buy some lottery tickets?

1647) Inspiration, ideation, implementation ... the three big steps in launching a new innovative product, service, and/or process. [Thank you, Emma L Murray]

1648) Think global, act local.

1649) Solve the customer’s pain and we shall gain!

1650) Innovation is the lifeblood of organizations. [Thank you, Tom Kelly]

1651) Build a great team, and keep it that way.

1652) Can we promote our venture with Facebook or LinkedIn?

1653) Link new technologies to new market needs, wants, desires.

1654) Can we effectively and efficiently promote our venture with radio advertising.

1655) If we can't ride two horses at once, we shouldn’t be in the circus. [Thank you, Ringling Brothers]

1656) Never subtract from our character to add to our popularity!

1657) Skilled innovators and entrepreneurs are empathetic.

1658) Beware: liars ... (their pants are on fire and we could get burned!)

1659) Solve problems in parallel ... take a big problem, break it into pieces, solve for the pieces simultaneously.

1660) Perfection is impossible ... excellence is not. [Thank you, Darlene Rivera]

1661) Learn, and unlearn, and relearn ... learning is the key.

1662) Elements of an elevator pitch: What the venture does; Who is making the venture happen; What is the marketing being served; How the venture will make money and when; How the venture compares to other benchmarks; Why the venture will succeed; The ultimate goals for the venture.

1663) Key question for our venture: How do we price our products and services? Pricing decisions are not trivial. Think it through to the end.

1664) Anyone can count the seeds in a melon ... it takes vision to count the melons in a seed.

1665) Tradition is what we resort to when we don't have the time or the money to do it right. [Thank you, Kurt Herbert Alder]

1666) Should we promote our venture with our logo on t-shirts?

1667) Sometimes best not to say anything ... zip our lips!

1668) Only take money from investors you trust.

1669) Innovation has a revolutionary reputation but an evolutionary reality ... most innovations, even those that seem extraordinary, are most-often incremental improvements of things that already exist. Innovation comes one step at a time.

1670) The Five Forces that define an industry: 1] Supplier Power; 2] Buyer Power; 3] Barriers to Entry; 4] Threats of Substitution; 5] Degree of Rivalry . [Thank you, Michael Porter]

1671) Types of customers: family, friendlies, fanatics, followers, flounders.

1672) Beware: false labels.

1673) The person who says it cannot be done should not interrupt the person doing it. [Thank you, Warren Donian]

1674) It could be a good opportunity if there are real customers!

1675) Experimentation is a critical skill for innovators and entrepreneurs. [Thank you, P G Greene]

1676) Common cause of venture death: legal issues.

1677) Skilled innovators and entrepreneurs are enthusiastic.

1678) Do not press our luck too far.

1679) Begin all actions with a thought.

1680) If we think nobody cares, try missing a couple of payments. [Thank you, Rodney Dangerfield]

1681) Don't let what we don’t know get in the way of what we do!

1682) Make them an offer they can't refuse. [Thank you, Vito Corleone]

1683) Out with the old ... in with the new!

1684) Yin or Yang ... which one is us today?

1685) Ninety percent of life involves drudgery ... so make the other 10 percent count.

1686) A good plan executed today is better than a perfect plan tomorrow. [Thank you, George S Patton]

1687) Beta test our new products before launching to the whole wide world.

1688) People like to see it, hear it, touch it, taste it, or smell it before they buy it. [Thank you, Dean Rieck]

1689) Invention breeds invention.

1690) When it comes to getting things done, we need fewer architects and more bricklayers. [Thank you, Colleen C Barrett]

1691) A potential business model: provide a marketplace for the sale of products and/or services.

1692) Do everything for the right seasons.

1693) Nature gave us one tongue and two ears so we could hear twice as much as we speak. [Thank you, Epictetus]

1694) Common Mistake: underestimating the time it takes to generate sustainable revenue.

1695) If we always do what we have always done, we'll always get what we have always gotten. [Thank you, Tom Peters]

1696) Due or Dew or Do ... what should we focus on today?

1697) Complex Customers: an acknowledgment that customers needs, wants, and desires are continuously changing.

1698) Check our egos at the door.

1699) Creative people collaborate. [Thank you, Emma L Murray]

1700) Skilled innovators and entrepreneurs are resourceful.

1701) It's work time, team, so let's go do it!

1702) The truth is often hidden and hard to find. [Thank you, New York Times]

1703) Each profession talks to itself in its own language. [Thank you, Leonardo da Vinci]

1704) Become better than we were ... continuous improvement!

1705) Don't play games ... someone always loses!

1706) Play the game we're most likely to win.

1707) Teaching is easier than learning said someone who has never taught! They both take a whole lot of work!

1708) Assure everyone is compensated fairly.

1709) Good people attract other good people. [Thank you, Robert Ruiz]

1710) The success of an advertisement or product, just like a business or a career, depends upon the skillful combination of association and differentiation. [Thank you, Dale Dauten]

1711) Customer success is our mission. [Thank you, Raytheon Missile Systems]

1712) It pays to test first. [Thank you, Otis Singletary]

1713) Exercise: List 10 new potential products and services our venture could develop in the next year.

1714) Don’t make our customers think ... at least not very hard or very long.

1715) If something can go wrong, it will ... and at the most inopportune time! [Thank you, Murphy]

1716) An A team with a B opportunity is better than a B team with an A opportunity.

1717) What we don’t know we can learn.

1718) We are what we do ... let's do it well, and we will be well.

1719) Guess, fail, pivot, repeat ... eventually: guess, succeed, commit, and that's neat!

1720) Instead of asking for money, ask for advice ... let the prospective investors get to know us and help us mold our venture so it better fits their investment interests.

1721) We see things and we say ‘Why?’. Instead, let us dream things that never were and say ‘Why not?!’. [Thank you, George Bernard Shaw]

1722) Word of Mouth: gossip spread by verbal communications ... the "grapevine".

1723) Design our products for people.

1724) We cannot improve the past, but we can improve the future.

1725) What puts a smile on your face?. [Thank you, Frederic Premji]

1726) Keep our feet on the ground ... even if (especially if!) our heads are in the clouds!

1727) Skilled innovators and entrepreneurs are able to keep an open mind.

1728) Focus on improving benefits and lowering costs ... both add to value, and value is our most important product.

1729) Tastes differ. [Thank you, Napoleon Bonaparte]

1730) Simple will always be in style.

1731) Use your own best judgment at all times. [Thank you, Nordstrom]

1732) Entrepreneurship or Entrepreneur-shit ... what should we focus on today?

1733) Momentum is hard to change ... the world keeps turning, the moon keeps rising, the sun keeps setting ... put our energy and efforts where we can actually make an impact.

1734) Big or little ... which do we need to be with our venture?

1735) Fearless or Fearful ... what should we focus on today?

1736) Advisor: someone who is expert in a particular field who gives guidance or recommendations.

1737) It is not the employer who pays the wages ... it is the customer when they are satisfied with what we have done! [Thank you, Henry Ford]

1738) The deeper the color of the honey, the stronger the flavor. [Thank you, Andrea F Siegel]

1739) Share (noun): one of the parts into which the capital of a company is divided.

1740) Share (verb): enjoy jointly.

1741) Can we promote our venture with referral incentives?

1742) Give every member of our organization a chance to dream, and tap into the creativity those dreams embody. [Thank you, Walt Disney]

1743) Clear, crisp, clean ... a guide for our communications.

1744) The cover page of a venture plan should have a product picture, the venture name, the logo and tagline, and contact information.

1745) Everything we can imagine is real, or will be. [Thank you, Pablo Picasso]

1746) Intrapreneur: an innovator and/or entrepreneur working within an established organization.

1747) Working with limited resources means entrepreneurs must carefully choose where to allocate their scarce resources. [Thank you, Andrew Zacharakis]

1748) Change requires tolerating failure. [Thank you, Roger Kirkham]

1749) Comparable: a company in the same or a similar industry, and/or at the same or similar stage of development, to which a startup can compare itself regarding various key operating ratios and valuation metrics.

1750) Emphasize: give special importance, like the benefits our products have in solving our customer's problems!

1751) The first step to getting what we want is to decide what we want. [Thank you, Ben Stein]

1752) Long term profit equals revenue from continuously satisfied customers minus cost. [Thank you, Tom Peters]

1753) Potential venture legal issue: Hiring a lawyer not experienced in dealing with entrepreneurs and venture capitalists. [Thank you, Connie Bagley]

1754) Don't be a NoBird ... that person that says "No!" to most everything ... an antithesis to innovation and entrepreneurship! Instead, try being a YesSureeBob.

1755) Should we promote our venture with radio advertising spots?

1756) Say please and thank you ... being polite doesn't cost anything but the rewards are infinite.

1757) Modular: standardized parts or independent units that can be used to construct a more complex item. [Thank you, Google Dictionary]

1758) Successful teams are balanced in skills and expertise.

1759) Wicked Problem: a problem that is difficult or impossible to solve because of incomplete, contradictory, and changing requirements that are often difficult to recognize. [Thank you, C West Churchman]

1760) Improvise ... make due with what we have

1761) Evolutionary or Revolutionary ... what should we focus on today?

1762) Guerrilla marketing: activities that are non-traditional, grassroots, and captivating, that gain consumers’ attention and build awareness of the company. [Thank you, Andrew Corbett]

1763) Change is a challenge to make things better ... are we up to the challenge?

1764) Male or Female ... what should we focus on today? Try thinking from the other side, or in-between,

1765) Loose lips sink ships ... keep our trade secrets secret!

1766) If we can't find the right word, invent a new one.

1767) Be kind ... why in the world wouldn't we be?

1768) The world can never be learned by trying to learn all its details. [Thank you, Ralph Waldo Emerson]

1769) Skilled innovators and entrepreneurs are able to express themselves meaningfully.

1770) Do the groundwork first.

1771) Always be ready to take an order ... whenever our customers are ready to do business with us. [Thank you, Susan Ward]

1772) The more we know the more we know we know so little.

1773) Can we promote our venture with mailing labels?

1774) Industry tries to make the complex simple ... universities try to make the simple complex ... government tries to make the complex even more so. [Thank you, Andy Rooney]

1775) Protect our brand at all costs ... our brand is our most important and valuable asset.

1776) To imagine is everything. [Thank you, Anatole France]

1777) I stopped believing in Santa Claus when I was six ... my mother took me to see him in a department store and he asked for my autograph. [Thank you, Shirley Temple]

1778) Do everything we do well.

1779) Three o’clock is always too late or too early for anything we want to do. [Thank you, Jean-Paul Sartre]

1780) Can we promote our venture with developing a sales slogan?

1781) First funding from founders, family, friends, fans, fanatics, and fools.

1782) Time flies [Tempus fugit]. [Thank you, Ovid]

1783) Making a great presentation: Make visuals big enough to see. [Thank you, Ian McKenzie]

1784) Pick funding sources that are right for our venture. The source of the funds is often more important than the funds.

1785) Conventional wisdom might actually work sometimes.

1786) Skilled innovators and entrepreneurs are good judgment.

1787) You can't force people to do anything ... we can urge, push, entice, but ultimately, people do what they want to do. [Thank you, Dean Rieck]

1788) A lie can never fix the truth ... but the truth can break a lie.

1789) If the cow doesn't give milk, sell her. [Thank you, John Peers]

1790) A good business plan explains and justifies the level of product development required. [Thank you, Carlos Alsua]

1791) Asking dumb questions is easier than correcting dumb mistake. [Thank you, Spreuk van Laubengayer]

1792) Make sure what we're writing or saying is accurate ... bad information doesn't help anybody.

1793) It ain't necessarily so ... that's why objective research is so important. [Thank you, George Gershwin]

1794) Courage doesn't always roar ... sometimes courage is the little voice at the end of the day that says "I'll try again tomorrow.". [Thank you, Mary Anne Radmacher]

1795) If we can't define it, we can't control it ... if we can't control it, it will go where it wants to go, not necessarily where we'd want it to go.

1796) Verbal agreements lead to verbal disagreements ... don't necessarily have to be super-legalistic about it, but make some notes that all agree convey the agreement ...

1797) Entrepreneurship is like a giant jigsaw puzzle ... we've got all the pieces and we know they fit together, we just don't yet know how.

1798) Reward hard work ... even if it can only be a "Thank you, that's really nice!"

1799) There will be times with everything goes well ... don't be frightened, it won't last. [Thank you, Jules Renard]

1800) It’s the planning, not the plan. [Thank you, Jan Konstanty]

1801) Waiting for everything to be perfect before we launch is a mistake ... first, it will never be perfect ... second, perfection is not a prerequisite for success ... the best way to know if we're ready to start is to start. [Thank you, Tony Clark]

1802) A venture plan is a living document ... we won't have all the answers right away ... keep refining as we go. [Thank you, Luis Palomares]

1803) Let our minds play.

1804) A good business plan addresses how the venture will develop and sustain a distinct competitive advantage. [Thank you, Gary Libecap]

1805) Skilled innovators and entrepreneurs are able to control and direct.

1806) It's not the idea that has value, it's acting on it! there are some 7,000,000,000 people on this planet ... whatever unique idea we think we may have, there are likely a thousand other people with exactly the same idea ... but the vast majority won't do anything with it ... that's our competitive advantage: not the idea itself, but acting on it!

1807) To cut distractions and stay focused at work, practice returning to our key task through persistent refocusing. [Thank you, Nando Pelusi]

1808) Our minds are made up ... don't confuse us with facts!

1809) Can we promote our venture with stickers?

1810) Total Available Market (or Total Addressable Market), abbreviated TAM: the total number of customers or revenue potential for a venture, product or service ...

1811) Describe the intensity of the competitive environment in our industry.

1812) Just because we know doesn't mean they know ... if we want them to know, we've got to tell them.

1813) We cannot do everything at once ... but we can do something at once. [Thank you, Calvin Coolidge]

1814) Focus on quality opportunities, not quantity.

1815) Nothing is simple ... if it was, everyone would do it.

1816) Can we promote our venture with television advertising?

1817) Build a fanatical customer base ... be the very best that we can be so we give our customers reasons to brag about us.

1818) Separate the vital few from the trivial many. [Thank you, Joseph Juran]

1819) Write everything down. Or, take some photographs. Don't lose those cool ideas!

1820) Wonder begins everything new. [Thank you, Barbara Ann Kipfer]

1821) Identify who is responsible for taking an idea from generation to assessment to reality ... is it you, is it me, or is it we?

1822) Learn from the mistakes of others ... we can't live long enough to make them all ourselves.

1823) Can we promote our venture with sales calls?

1824) Customers decide who offers the better value! let's make sure it's us,

1825) Validation: demonstrate or support the truth or value of something.

1826) There are no secrets to success: it is the result of preparation, hard work, learning from failure. [Thank you, Colin Powell]

1827) Know how to use at least one good slide presentation program ... Microsoft PowerPoint is a standard, Google Slides is very good, too, and there are others.

1828) Write first, edit second, format last ... (I wish I had taken that to heart when I started writing this book!)

1829) Innovation is most often more evolutionary than revolutionary ... even small incremental improvements can make a big difference.

1830) Promote our venture with PR.

1831) Here or There or Everywhere ... what should we focus on today?

1832) Delaying can be dangerous ... the time it takes can't be recovered.

1833) Skilled innovators and entrepreneurs are knowledgeable of their target markets and prospective customers.

1834) Key question for our venture: What gives us our a competitive advantage?

1835) We win by innovation, by being better than our competition. [Thank you, Vince Lombardi]

1836) Encourage anyone trying to improve.

1837) A source of opportunity for innovation is the incongruity between reality as it actually is and how reality is perceived. [Thank you, Peter F Drucker]

1838) Intuition isn't always intuitive. Be aware of fortuitous circumstances.

1839) Key question for our venture: Are we making it harder than it really is?

1840) Time Value of Money (TVM): the principle that a certain currency amount of money today has a different buying power than the same currency amount of money in the future.

1841) Create demand. [Thank you, Charles Revson]

1842) Smile ... then smile again! It doesn't cost anything, but the returns are invaluable.

1843) Nearly everything looks like a failure in the middle.

1844) Nothing recedes like success ... if we don't keep at it, it may go away. [Thank you, Bryan Forbes]

1845) Key question for our venture: Are there any product liability risks?

1846) I love deadlines ... I love the whooshing sound they make as they go by! [Thank you, Douglas Adams]

1847) Not everything can be defined.

1848) Daring ideas are like chessmen moved forward ... they may be beaten, but they may start a winning game. [Thank you, Johann Wolfgang von Goethe]

1849) Mountaintops inspire leaders but valleys mature them. [Thank you, Winston Churchill ]

1850) The most compelling reason for large companies to become more entrepreneurial is to spot opportunities in their own markets before someone else does. [Thank you, Edward Russell-Walling]

1851) Key question for our venture: What is unique about us and what we do? Who cares?

1852) The inefficiency and stupidity of the staff corresponds to the inefficiency and stupidity of the management.

1853) Honesty is the best policy.

1854) Beware: enterprises that require new clothes.

1855) Have patience ... some things just take some time.

1856) Key question for our venture: Does the name suggest what our business venture, product, or service does?

1857) Entrepreneurs create businesses, businesses create customers, customers keep entrepreneurs in business,

1858) Say no to long meetings ... have everyone stand up rather than sit down.

1859) People resist even the most trivial change. [Thank you, Roger Kirkham]

1860) Performance: the act of accomplishing a task. [Thank you, Robert Lorber]

1861) Startup Company: a new business venture that is about to launch, or has recently launched but has not yet achieved sustainable sales revenue,

1862) It only looks hard until we understand it ... then we really know if it is or ain't.

1863) Careless hurry may cause endless regret. [Thank you, Barbara Ann Kipfer]

1864) Encourage self-sufficiency, in your team and you.

1865) Corporate entrepreneur credo: Circumvent any orders aimed at stopping the dream. [Thank you, Gifford Pinchot III]

1866) Entity: a thing with distinct and independent existence.

1867) Successful innovators and entrepreneurs have a strong work ethic.

1868) Details create the big picture. [Thank you, Sanford I Weill]

1869) When writing our business plan, avoid long documents ... keep it under 25 pages total ... write whatever we want to write, but keep it at home ... if they want details, they will ask. [Thank you, Kaye Vivian]

1870) Instead of writing, draw pictures. And if a picture is worth a thousand words, a prototype is worth a thousand pictures!

1871) Implementation: putting something new and better to work.

1872) Software gets slower faster than hardware gets faster. [Thank you, Niklaus Wirth]

1873) Price: the amount of money expected in payment for something.

1874) The secret of getting ahead is getting started. [Thank you, Samuel Clemens]

1875) Focus on an industry that is likely to grow in the foreseeable future.

1876) We have to earn our wings every day. [Thank you, Frank Borman]

1877) Everything comes to her who hustles while she waits. [Thank you, Thomas A Edison]

1878) Don't be satisfied with the status quo. Been there, done that. Do something new and better.

1879) The highest form of courage is the courage to create. [Thank you, Rollo May]

1880) Always have a Plan B ... and maybe a Plan C, D, E, and F ... just in case!

1881) Common popular social media outlets: Facebook, Instagram, Twitter, YouTube, Instagram, LinkedIn, blogs,

1882) When public speaking, tell the audience where you're going.

1883) Just because we get up early doesn't mean we like to get up early, or that we're even fully awake. But at least we're not laying around.

1884) The odds that a start-up company will get VC money are about one in 4,000. [Thank you, Scott Shane]

1885) Common cause of venture death: lost focus.

1886) If we can persuade our customers to tattoo our name on their chests, they probably will not switch brands. [Thank you, Harley-Davidson]

1887) If we don't do it, how will we feel when our competition does?

1888) Successful teams are individually team players.

1889) Bu l s hi! ... buy low sell high! ... a core business model!

1890) What makes us think that someone wants to hear what we want to say?

1891) Return phone calls and emails ... promptly. Don't be rude.

1892) Sales: the exchange of a product or service for money; the action of selling something; the organization within a venture responsible for the selling activities ...

1893) Sweet Spot: an optimum point or combination of factors or qualities.

1894) Surprise: something unexpected, but pleasant (usually) ... pleasantly surprise our customers!

1895) A brand is more than just a logo and a name ... they may create a way of identifying a company, product, or service, a brand is the way of experiencing it. [Thank you, Leslie Bromberg]

1896) Whatever hits the fan will not be evenly distributed.

1897) When the fruit is ripe, it falls ... when it's fall, the fruit is usually ripe.

1898) The only way to discover the limits of the possible is to go beyond them into the impossible. [Thank you, Arthur C Clarke]

1899) Don't just try to hit hard home runs ... we can win the games by consistently hitting singles.

1900) It’s only superstition if it doesn’t work ... Warriors win when we wear white woolies. [Thank you, Michael J Jindrick]

1901) To kill creativity, just say: "It would take too long ..."

1902) An entrepreneur is someone who perceives an opportunity and creates an organization to pursue it. [Thank you, William Bygrave]

1903) Define: mark out boundaries or limits.

1904) Learn one new thing every day.

1905) Corporate entrepreneur credo: Build a network of good people to assist. [Thank you, Gifford Pinchot III]

1906) Can we promote our venture with messages pulled by airplane or skywriting?

1907) X: a commonly used reference for "experimental" ... also, EXP or EX.

1908) A gift to an opponent: tolerance. [Thank you, Oren Arnold]

1909) Just because we don't know doesn't mean they don't know.

1910) Successful companies are nimble, aggressive, adaptable, speedy, and innovative. [Thank you, Richard Branson]

1911) Integrity is doing the right thing knowing nobody is going to know whether we did or didn’t. [Thank you, Oprah Winfrey]

1912) Being an entrepreneur is like standing naked on a street corner in Sparta, Wisconsin in the middle of the winter ... got nothing but cold and we're shaking all over, but we're having fun!

1913) Key question for our venture: What key additions to our team are needed in the short term?

1914) Use strong verbs.

1915) The young know the rules ... the old know the exceptions! [Thank you, Oliver Wendell Holmes]

1916) Worry gives us something to do ... but so does hitting our thumbs with a hammer and that's a lot more obvious that it's a stupid thing to do,

1917) Clean up after ourselves ... mommy and daddy aren't around anymore!

1918) Customers applaud what they like best ... (Thank you, Mitch Miller)

1919) Angel Investor: an affluent individual who provides capital for a business start-up, usually in exchange for convertible debt or ownership equity,

1920) Buy off the rack ... don't buy custom components if we possibly avoid it! [Thank you, Buck Crouch]

1921) Practice makes perfect. [Thank you, Arnold Wenceslaus, my trumpet teacher in 6th grade ... sorry, but that really didn't work out very well.]

1922) Patience is a virtue ... but often even stresses a saint!

1923) If we do right by our customers, we'll do right all around. [Thank you, Spencer Johnson]

1924) We can't be afraid to take advantage of change. [Thank you, Eric Schmidt]

1925) Leadership is about growing others.

1926) Persona: the aspect of someone's character that is presented to or perceived by others,

1927) Flag: marked for attention, usually because there is a problem.

1928) Beware: some "investors" want to take a cut of the money you raise.

1929) Nothing is more dangerous than an idea when it’s the only one we have. [Thank you, Emile Chartier]

1930) The cover page of a business plan should include: company name, tag line, contact information, venture address, telephone number, fax number, email address, the date of the venture plan, a legal disclaimer and copyright notice, and a copy number. Use unique copy numbers to track who you give copies of the plan.

1931) Make it look like the real thing.

1932) Key question for our venture: how do we make it all legal, moral, and ethical? [Thank you, Raytheon Missile Systems colleagues]

1933) Effective executives start with their time. [Thank you, Peter F Drucker]

1934) If a picture is worth a thousand words, a prototype is worth a thousand pictures!

1935) Less than 1 in every 1000 companies will be attractive to VCs for investment. [Thank you, Andrew Zacharakis]

1936) Skilled innovators and entrepreneurs are analytical,

1937) Strategy: a plan of action or policy designed to achieve a major or overall aim,

1938) Use consistent verb tenses, and find the single most correct word. [Thank you, Randy Accetta]

1939) They'll do as we do, not as we say,

1940) Better an hour too soon than a minute too late. [Thank you, William Shakespeare]

1941) Don't rely on just one marketing vehicle ... build a complete internet marketing strategy that includes, at a minimum, paid search, organic search, email and online PR. [Thank you, Ian Lurie]

1942) Earn: obtain money or other value in return for products or services,

1943) Care about our community. [Thank you, Mike Miles]

1944) If all we have is a hammer, everything looks like a nail.

1945) Create a multiple revenue models,

1946) Face adversity with a smile ... if nothing else, you'll confuse it,

1947) Where there is no vision, the people perish. [Thank you, Steve Jobs]

1948) A lot of discoveries are made by mistake ... the invention of the home smoke detector was almost accidental. [Thank you, Cindy Pearsall]

1949) Dumb and dumber ... it happens,

1950) Make it clear and concrete,

1951) Knowledge needs to be acquired to be had,

1952) Identify the biggest threat to our success ... what can we do about it?

1953) People don't plan to fail ... but they do fail to plan. [Thank you, John Beckley]

1954) Stress happens ... be forewarned, be prepared,

1955) The pessimist sees difficulty in every opportunity ... the optimist sees the opportunity in every difficulty! [Thank you, Winston Churchill]

1956) Common bootstrapping strategy: negotiate payment terms with suppliers,

1957) Knowledge needs a strong foundation on which to grow,

1958) Needs, wants, and desires can be met if understood,

1959) One of the secrets of success for companies that demonstrate high rates of innovation is that they simply try more things. [Thank you, Rosabeth Moss Kanter]

1960) 10-slide business plan pitch: 1] Cover page including the venture name, logo, tagline, a picture of the product, a short (10 words) summary of the venture, and contact information ... 2] A description of the opportunity identifying the customer problem or need that we solve ... 3] An illustration of how our product or service solves the customer’s problem ... 4] Some details (as needed) to describe our product, and any potential intellectual property ... 5] An overview of the competition and strategies for differentiating our venture ... 6] Entry and growth strategies showing how we enter the market and grow ... 7] An overview of our business model ... how we will make money and how much it will cost to support those sales ... 8] Team summary including the core and key advisors ... 9] Current status with timeline and financial objectives ... 10] Summary including resources we need and how they will be used. [Thank you, William Bygrave]

1961) Develop and maintain a strong relationship between marketing and solution development technical expertise. [Thank you, K A Zein ]

1962) One-third of American entrepreneurs are dyslexic ... entrepreneurs are hands-on people who push a minimum of paper, do lots of stuff orally instead of reading and writing, and delegate authority, all of which suggests a high verbal facility ... compare that with corporate managers who read, read, read. [Thank you, Julie Logan]

1963) When people are genuinely happy at the successes of others, the pie gets larger. [Thank you, Stephen Covey]

1964) Key question for our venture: Is everyone in our venture pulling their weight? ... who might we do without?

1965) Four key elements of a business model ... the customer value proposition, customer profile, venture infrastructure, and financial viability.

1966) Skilled innovators and entrepreneurs are colorful.

1967) Winning means we're doing better than we've ever done before ...

1968) Failure comes from more from within than without.

1969) A thought precedes an action ... make it a good thought.

1970) Hang around people that are encouraging rather than discouraging.

1971) Give it a name (new product or service) even before it's born ... it will give it the first breath of life. Even if it's just a working title.

1972) Promote our venture with computer data service.

1973) Be committed, passionate, and persistent.

1974) We must make our opportunity as often as we find it.

1975) Embrace our own uniqueness.

1976) Keep our customers close and our competitors even closer.

1977) SPLUCK! ... a critical success factor for innovators and entrepreneurs: Skills, Passion, and LUCK ... successful innovators and entrepreneurs have all three ... Skill from education and experience, Passion to do what they do even when what they do is really hard, and they capitalize on fortuitous circumstances or they make their own Luck.

1978) Do not complain about the boat that carries us safely from shore to shining shore.

1979) Sometimes little ideas need to incubate to become big ideas. [Thank you, Anita Bell]

1980) To achieve great things, we must dream as well as act. [Thank you, Anatole France]

1981) Entrepreneurs are often detail-oriented.

1982) Avoid dumb people ... but keep in mind that dumb people one day may well be brilliant people the next. [Thank you, J D Watson]

1983) Key question for our venture: How are our benefits better than the competition?

1984) Sources of inspiration: previous experiences; personal interests; someone else's idea; systematic research; an "aha" moment. [Thank you, Rhonda Abrams]

1985) Have fun at what we do ... or it will become hard work!

1986) People or Places or Things ... what should we focus on today?

1987) There’s no such thing as bad press ... it's what we do with it if and when it happens.

1988) Key question for our venture: How did we arrive at the sales of our industry and its growth rate?

1989) Adhocracy is the direct opposite of bureaucracy ... unstructured, decentralized, and responsive ... in a bureaucracy, the structure is more important than the person ... an adhocracy, on the other hand, is designed to bring out the best in them. [Thank you, Edward Russell-Walling]

1990) Experience is not what happens to us, it’s what we do with what happens to us. [Thank you, Aldous Huxley]

1991) Exploration and ideation, vision and mission, goals and objectives, strategies and tactics, tasks and assignments

1992) Learn from our heroes .

1993) Beware: accredited investors are a perfect target for scammers posing as entrepreneurs ... don't get sucked in.

1994) Pitch: a form of words used when trying to persuade someone to buy or accept something. [Thank you, Google Dictionary]

1995) Key question for our venture: What are typical metrics for companies in our industry and market?

1996) To reach a port, we must sail; sail, not tie at anchor; sail, not drift. [Thank you, Franklin Delano Roosevelt]

1997) Perform more than promised rather than promise more than perform.

1998) How to attract new customers: have a sale ... everyone loves to save a little money.

1999) The future ain't what it used to be. [Thank you, Yogi Berra]

2000) Dream it, see it, do it ... go!

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