4500 - 4001

Tips 4500 to 4001 for Innovators and Entrepreneurs ...

4500) A penny saved is ten pennies earned. [Thank you, Benjamin Franklin]

4499) Think why we are saying no before we say no.

4498) To lead people, walk behind them. [Thank you, Lao-Tzu]

4497) An open ear and a closed mouth is a temporary substitute for wisdom.

4496) It’s alright to let ourselves go, as long as we can let ourselves come back.

4495) Create intellectual property that can act as significant barriers to our competition.

4494) Make it easy for our customers to be evangelists for our venture.

4493) Want: a strong wish for something ... what do our customers really want, how do we give it to them?

4492) Constantly review developments to make sure that the benefits are what they were supposed to be. [Thank you, William H Swanson]

4491) We're drowning in information and starving for knowledge. [Thank you, Rutherford D Rogers]

4490) The truth is rarely simple. [Thank you, New York Times]

4489) Share and teach what we know. (Thank you, Eric Smith)

4488) When we fail, learn.

4487) Skilled innovators and entrepreneurs are logical.

4486) Objective is factual, subjective is opinionated.

4485) Promote our venture with trade journal advertising.

4484) Not every source of venture funding may be the right source for us.

4483) A thank-you goes a long, long way ... (Once upon a time, I stayed with an organization way beyond what might have been normally expected because the general manager simply said, "Thank you, Jim. I appreciate you being here." Every week, it seemed, he said that. Not gratuitous, either. He really did mean it!)

4482) I can see it now, a personal computer in every home. [Thank you, Bill Gates]

4481) Don't throw away the old pail until we're sure the new one holds water.

4480) Don't be timid, don't be shy, take a look, and find out why.

4479) List every potential market for out venture ... prioritize them ... focus on those that are most attainable given our core competencies and resources.

4478) When in doubt, don't panic. [Thank you, George Jonas]

4477) Key question for our venture: How can we clearly define our marketing message?

4476) Provide compelling information about each of the following in the executive summary ... Description of Opportunity ... Business Concept ... Industry Overview ... Target Market ... Competitive Advantage ... Business Model and Economics ... Team ... The Offering. [Thank you, William Bygrave]

4475) The greatest fault is to be conscious of none.

4474) Give something unexpected ... ie, hidden features in the software that come to light later ... Google plants little "Easter Eggs" in some of their offerings, just for the fun of it!

4473) A company is considered "high tech" if 10% or more of its employees are engaged in R&D.

4472) Branding mistake: lack of communication ... everyone in the company is a spokesperson and should be talking the same talk! [Thank you, Jarad Hull]

4471) Can we promote our venture with a (famous) spokesperson? Some care required that "famous" doesn't become "infamous"! [Thank you, Bill Cosby]

4470) The way to greatness is paved with mistakes. [Thank you, Stefan Antonowicz]

4469) If imitation is the sincerest form of flattery, why don't we celebrate when our competitor copies us? (@^#%$!!)

4468) Entrepreneurs have a knack for looking at the ordinary and seeing the extraordinary. [Thank you, D G Mitton]

4467) Keep a voice recorder close at hand to capture information when writing it down is not convenient.

4466) Make history ... good history, not bad.

4466.5] Make her story herstory.

4465) If we don't have a ruler handy, we can use a dollar bill ... it's six inches long, two bucks to the foot! [Thank you, Doug Clark]

4464) Design for the world. [Thank you, Google]

4463) Dilute: finance/accounting term meaning to reduce a person's or entity’s proportional (i.e., percentage) equity ownership, typically by issuing and selling new equity (stock) to other shareholders.

4462) Hard and smart ... the best way to work! [Thank you, Bruce Rianda]

4461) Don't get greedy ... or we could get needy speedy.

4460) Don't sit down and wait for the opportunities to come ... get up and make them! [Thank you, C J Walker]

4459) Focus on markets where we have the best ability to sell and service our customers better than the competition.

4458) All for one, one for all. [Thank you, Alexandre Dumas]

4457) The competition is a good source of ideas ... some good, some "glad they did that and not us!"

4456) Words and ideas can change this world. [Thank you, Robin Williams]

4455) Stop wishing and wanting, start acting and doing.

4454) Everything has a beginning, a middle, and an end ... everything, no exceptions. Even the universe. The beginning was the "big bang", the end ... well, hopefully not soon! But a business venture is always near the end, and the only way to prolong its life is through continuous iterations and innovations.

4453) One for the money, two for the show, three to get ready, and four to go.

4452) Key question for our venture: Is there a connection between our name and the product, service, or business venture it represents?

4451) Win, win, win, win, win ... everyone (customers, suppliers, employees, investors, management) has to win!

4450) It is best to understand a little than to misunderstand a lot. [Thank you, Anatole France]

4449) Knowledge enables us to work more intelligently and effectively.

4448) Anticipate what our competitors will do ... can we live with it?

4447) Some ideas will last forever ... some will not.

4446) Get rid of the frivolous frills.

4445) Common bootstrapping strategy: buy used.

4444) Write so you can't be misunderstood.

4443) By the time an opportunity is fully investigated, it may no longer exist! [Thank you, Amar Bhide]

4442) An imagination is a terrible thing to waste.

4441) Early-Stage: a new venture, typically one that is not yet financially stable and self-supporting, generally less than 5 years old.

4440) Praise in public, criticize in private.

4439) Cultivate those who can teach us.

4438) Words or Numbers ... what should we focus on today?

4437) Use "talking headings"on slides to convey meaning ... stamp out generalities. [Thank you, Randy Accetta]

4436) Components: a part or an element of a larger whole ... business plans are a collection of related components.

4435) If we don’t like change, we'll like irrelevance even less. [Thank you, Jim Collins]

4434) There will be ups, there will be downs ... the trick is to have more ups than downs.

4433) Don't make the day shorter by waking up late ... it's only 24 hours as it is.

4432) Don't invest in anything we don’t understand ... it's called gambling and the odds are not in our favor. [Thank you, Boyd Erman]

4431) The good old days are gone.

4430) A good business plan provides a clear explanation of the one or two things the company does best. [Thank you, Barry Weisband]

4429) Value Proposition: an innovation, service, or feature intended to make a company or product attractive to customers.

4428) The most important marketing tool is word-of-mouth ... good word-of-mouth comes from being great! [Thank you, Jay Conrad Levinson]

4427) Develop the business around the people ... build it, don't buy it, and then be the best at what we do! [Thank you, Richard Branson]

4426) When writing our business plan, eliminate typos and misspelled words ... use the spell checker, hire an editor or have four people read the document from back to front, but get those errors out of there if we want to be taken seriously. [Thank you, Kaye Vivian]

4425) Good is the enemy of great, and that is one of the key reasons why the world has so little that becomes great. [Thank you, Jim Collins]

4424) Don't rock the boat ... sink it and start all over!

4423) Good results without good planning come from good luck, not good management. [Thank you, David Jaquith]

4422) Tips for Building a Good Corporate Culture: i] Give every member of your organization a chance to dream, and tap into the creativity those dreams embody. ii] Stand firm on your beliefs and principles. iii] Treat your customers like guests. iv] Support, empower, and reward employees. v] Build long-term relationships with key suppliers and partners. vi] Dare to take calculated risks in order to bring innovative ideas to fruition. vii] Train extensively and constantly reinforce the company's culture. viii] Align long-term vision with short-term execution. ix] Use the storyboarding technique to solve planning and communication problems. x] Pay close attention to detail. [Thank you, Walt Disney]

4421) Problem Solving: finding solutions to difficult or complex situations.

4420) Be credible, be incredible, but don't be uncredible!

4419) Ready! Aim! Fire! ... preferably in that order!

4418) When posting to a blog, think whether it is really something we would say face-to-face to a reasonable person who could beat us to a pulp without breaking a sweat ... if it would land us in a hospital in that situation, then it's probably not appropriate for us to post. [Thank you, Mark Robarge]

4417) Key question for our venture: What can we let go?

4416) Rapid Prototype Venture: a process used to create a new venture in order to launch a new product or service concept in a short period of time.

4415) Funding: the action or practice of providing money for a particular purpose.

4414) Opinion is like a pendulum and obeys the same law ... if it goes past the center of gravity on one side, it must go a like distance on the other; and it is only after a certain time that it finds the true point at which it can remain at rest. [Thank you, Arthur Schopenhauer]

4413) Key question for our venture: What is the likely exit for our venture – IPO or M&A? ... When do you see the exit happening? Who will be the likely acquirers?

4412) Be spontaneous.

4411) Think of problems not as stumbling blocks but as stepping-stones.

4410) Proactively seek new opportunities ...

4409) To design something simple is very hard. [Thank you, Rick Yngve]

4408) Subcontract work and processes that are not our core competencies.

4407) Glory is fleeting, but obscurity is forever! [Thank you, Napoleon Bonaparte]

4406) Make data-driven decisions.

4405) Key question for our venture: Who owns our venture? What do they expect?

4404) As we think, so shall we be.

4403) How to change our financial bottom line: change our target market ... hopefully for the better!

4402) We may delay, but time will not. [Thank you, Benjamin Franklin]

4401) To gain experience, we have to get out the building and onto the streets where our customers live.

4400) Nothing great was ever achieved without enthusiasm. [Thank you, Ralph Waldo Emerson]

4399) Hold our vision of success clearly in mind. Share the vision throughout our venture.

4398) Since Time is not a person we can overtake when s/he is gone, let us honor him/er with mirth and cheerfulness of heart while s/he is passing. [Thank you, Johann Wolfgang von Goethe]

4397) Play the hand that’s dealt us ... but if we don't like the game, kick over the table!

4396) Great Big City or Little Bitty Town ... what should we focus on today?

4395) Pictures or Paragraphs ... what should we focus on today?

4394) Someone else has already thought of it ... lucky for us, only 1 in 100 will act on it. That one outta be us!

4393) Avoid cliches and trite phrases. All that glitters isn't gold.

4392) Sell, sell, sell.

4391) How to retain customers: offer discounts for additional purchases: "Thanks for shopping with us today, here's a coupon good for 20% off the next time you stop in."

4390) Generalists and specialists, need ‘em both!

4389) Do what we do best, contract the rest ... focus on our core competencies first and foremost.

4388) Interact closely with customers. [Thank you, S A Buckler]

4387) Don't get off the ladder before we reach the ground.

4386) Make a difference to colleagues.

4385) A business plan is a formal document that provides background and financial information about the venture, the goals and objectives and how the management team intends to reach them. [Thank you, Webb Smith]

4384) Deliver a better value than the competition to a profitable niche market. [Thank you, Michael Porter]

4383) A little word of encouragement after a failure is worth more than a big heap of praise after a success. [Thank you, Baseball Life]

4382) If we can't explain it simply, we don't understand it well enough. [Thank you, Albert Einstein]

4381) To kill creativity, just say: "You're going to fail ..."

4380) Exploration and ideation ... the earliest stages of venture development. They're iterative, back and forth, roundabout.

4379) Excellerate and accelerate.

4378) Timing is critical ... the same idea can have different fates. [Thank you, Jerry Kaplan]

4377) People like people who complement them ... and compliment them.

4376) Take notes ... capture our thoughts, ideas, information, opportunities, leads, clues, hints, suggestions, recommendations, information.

4375) A committee is like a cul-de-sac down which ideas are lured, then quietly strangled. [Thank you, Barrett Cocks]

4374) Innovators are often good at music and art ... and musicians and artists are often innovative.

4373) It all begins with an idea.

4372) Fools ignore complexity, pragmatists suffer it, geniuses remove it .... [Thank you, Alan Perlis via Joe Driear]

4371) If we run it up the flagpole and no one salutes, find a new flag ... or a new flagpole!

4370) We've got a two-front war new product, new markets.

4369) Can we promote our venture with Twitter?

4368) Enjoy ourselves. Have fun doing what we do.

4367) Ignorance never settles a question. [Thank you, Benjamin Disraeli]

4366) Common cause of venture death: inferior revenue model!

4365) Needs or Wants or Desires ... what should we focus on today?

4364) Types of expenses: Cost of Goods Sold, Operating Expenses, Interest Expense, Tax Expenses, Depreciation Expenses, Amortization Expenses.

4363) We only live once ... let's make the very best of it!

4362) Research & Development: work directed toward the creation, innovation, improvement, and introduction of products and processes.

4361) First Mover Advantage: the advantage gained by the initial ("first-moving") significant occupant of a market segment.

4360) Can we promote our venture with personal letters to prospective customers?

4359) Focus on people their lives, their work, their dreams. [Thank you, Google]

4358) Conjoint Analysis: a statistical technique used in market research to determine how people value different features that make up an individual product or service ...

4357) 1 + 1 = 3 ... the effect of teamwork ... two together can do more than two apart. [Thank you, Jonas Otter]

4356) A good idea is surrounded by risk. [Thank you, Ken Abbott]

4355) Put an old product in a new package. [I get such a kick out of Tide, the laundry detergent: New! Tide! (box) ... the Tide's not new, the box is new!]

4354) The necessity of producing is the enemy of the desire to create. [Thank you, Raoul Vaneigem]

4353) There’s always fleas; we've gotta concentrate on the dog. [Thank you, Pepper Schwartz]

4352) Fair is fair.

4351) Successful innovators and entrepreneurs know how to absorb affordable losses. [Thank you, Candida G Brush]

4350) The guiding principle is that we are writing a story, and all good stories have a theme ... a unifying thread that ties the setting, characters, and plot together. [Thank you, Andrew Corbett]

4349) The ability to learn and iterate faster than our competitors may be our only sustainable competitive advantage. [Thank you, Arie De Geus]

4348) Successful teams listen to each other, politely, respectfully, with an open mind.

4347) If we love what we do, it’s not work.

4346) Guidelines for creating financial objectives: Stay on the conservative side; Be honest in estimating what could be accomplished; Follow the industry norms; Model our numbers after a successful benchmark venture; Be consistent!

4345) Help: make it easier to do something ... we should always help our customers.

4344) Dare to innovate. [Thank you, Sue Factor]

4343) Skilled innovators and entrepreneurs are able to build on the strengths of others.

4342) Combine ... What can we combine or bring together somehow? How about a blend, an alloy, an assortment, an ensemble? Combine units? Combine purposes? Combine appeals? Combine ideas? ... "I can bring together ... and ... to ..."

4341) Innovation is the best way to win ... it puts us ahead of the game.

4340) A complex system that works evolved from a simple system that worked. [Thank you, John Gail]

4339) Continue to grow and evolve.

4338) Do not believe everything we hear ... or see, for that matter!

4337) Gross margins of 40% are a good benchmark that distinguishes more attractive from less attractive opportunities. [Thank you, Andrew Corbett]

4336) Believe we have no barriers ... but bring some big ladders, just in case!

4335) Mental Error: "Everyone in the world will want our product!" ... No, no, no, they will not ... some will, yes; more likely most will not ...

4334) We cannot make people care about something ... the decision to care is theirs. We can, however, give them reasons.

4333) Don't panic ... emotions should not replace rational thinking.

4332) The best source of funding for our venture is revenue from sales of our products and services. Let us become self-funding and self-sustaining as soon as we can. Then, additional funding is for growth, not survival!

4331) Id or Ego ... what should we focus on today?

4330) Some people entertain ideas, others put them to work. [Thank you, Maddy Truman]

4329) When we we've made a mistake, fix it fast.

4328) Serenade serendipity.

4327) Never go grocery shopping when you're hungry.

4326) Hire a credible spokesperson.

4325) The pessimist complains about the wind ... the optimist expects it to change ... the realist adjusts the sails. [Thank you, William Arthur Ward]

4324) Waste nothing, want nothing ... (a good way for our venture to stay slim and trim!)

4323) Answer trick questions with short answers. [Thank you, Mary Elizabeth Bradford]

4322) Extraordinary claims require extraordinary evidence ... if we want our customers, suppliers, employees, partners to believe, let us always be upfront and honest. [Thank you, Carl Sagan]

4321) Don’t ask, don’t get ... and don't ask for what we can't possibly get either. [Thank you, Cliff Unger]

4320) Team: two or more people working together ... it takes a team to raise a venture.

4319) If we can’t beat ‘em, confuse ‘em ... apply this to how we might deal with our competition! [Thank you, Harry S Truman]

4318) A potential business model: Provide financing so customers can buy our products over time.

4317) What we must know about our competition: Who are our primary competitors? On what basis do we compete? What are our competitive positions? What are our respective market shares? What are their strengths? What are their weaknesses? What are their primary opportunities? How are they a threat to our venture? How do you compare to our competitors? Who are our future competitors? What strategic opportunities exist in the market? Can we collaborate rather than compete? What are the barriers to future competition? Who are the most likely future competitors?

4316) Skilled innovators and entrepreneurs are sensitive to the problems of others.

4315) To be successful, the first thing to do is fall in love with our work. [Thank you, Mary Lauretta]

4314) My mind's made up, don't confuse me with facts. Realize, please, that is how many customers think!

4313) The least flexible component of any system is the user. [Thank you, Jay Arthur]

4312) Science is facts ... just as houses are made of stones, so is science made of facts ... but a pile of stones is not a house and a collection of facts is not necessarily science. [Thank you, Henri Poincare]

4311) Sell solutions, not just products. [Thank you, Klaus M Leisinger]

4310) Often times there is a large gap between what the entrepreneur believes is valuable and what the target customer perceives. [Thank you, Andrew Zacharakis]

4309) Genius is the ability to do something that nobody thought could be done at all.

4308) Eighty / Twenty Rule of Thumb: 20% of our products generate 80% of our revenue. [Thank you, Vilfredo Pareto]

4307) Read between the lines. That's often the best part of the story.

4306) Problem: a matter or situation regarded as unwelcome or harmful and needing to be dealt with and overcome. Business ventures survive and thrive by solving their customer's problems.

4305) Two things are infinite, the universe and human stupidity, but I'm not sure about the universe. [Thank you, Albert Einstein]

4304) The happiness in disagreeable work comes from getting it out of the way.

4303) New ways of thinking about familiar things can release new energies and make all manner of things possible. [Thank you, Charles Handy]

4302) Napping can dramatically increase learning, memory, awareness, and more. [Thank you, HealthSpiritBody]

4301) The more we know, the less we fear ... the more we help our customers, the less they will be scared.

4300) Competitive Advantage: a condition or circumstance that puts a venture in a favorable or superior business position.

4299) Invent just for the fun of it. Create something new, show it around and see if others think it's better (innovative).

4298) When products and services become largely indistinguishable, time becomes the only competitive advantage. [Thank you, Andy Grove]

4297) Laughter helps us recover quicker ... it's the quicker picker-upper.

4296) Start with customers that are really excited about what we have to offer them. Friendly customers that really want what we currently have, warts and all.

4295) Go ahead, make my day. [Thank you, Clint Eastwood]

4294) The longest journey begins with the first step. [Thank you, Neil Armstrong]

4293) When writing our business plan, avoid amateurish financial projections ... spend some money and get an accountant to do these for us ... they'll help us think through the financial side of our venture, plus put them into a standard business format that a business person expects. [Thank you, Kaye Vivian]

4292) Love is the triumph of imagination over intelligence. [Thank you, H L Mencken]

4291) Timeline: a graphic representation of the passage of time showing key milestones along the way.

4290) Zero in on our target ... then go for it!

4289) Awkward or Comfortable ... how do we want our customers to feel when they work with us?

4288) Key question for our venture: What is the venture's desired pre-money valuation? Why do we think it's worth that? Will investors agree with us?

4287) Pain: suffering or discomfort that may be an opportunity for a venture to solve.

4286) Key question for our venture: Is our venture, product, and/or service name easy to remember?

4285) Everyone is in sales. [Thank you, Harvey Mackay]

4284) A good read: Blue Ocean Strategy (W Chan Kim & Renee Mauborgne)

4283) When writing our business plan, avoid empty claims ... if we say something is so, back it up in the next sentence with a statistic or fact or quote from a knowledgeable source that supports the claim. [Thank you, Kaye Vivian]

4282) Make it easy for first-time buyers ... they are doing something new and even if it is simple, it is still new to them.

4281) Don't over-analyze ... don't over-anything except maybe eggs for breakfast, and easy does it at that!

4280) Promote our venture with network TV advertising.

4279) Magic happens, but not very often ... when it does happen, put on a happy smile and take it to the bank!

4278) Standard parts are not. [Thank you, Gordon Strang]

4277) Efficient: maximum productivity, minimum waste.

4276) There are lies, damn lies, and statistics. [Thank you, Benjamin Disraeli]

4275) Key question for our venture: What does our venture do?

4274) Be a good friend and a bad fiend.

4273) Do or Die ... if we don't do, we will die. We must continue to do something new and better.

4272) Just because someone says something doesn't make it true!

4271) Be a You Betcha Buddy ... not a NoBody (someone who says "No" all the time!)

4270) Risk without measurement is suicide ... analytics are a must. [Thank you, Ian Lurie]

4269) Don't argue with an idiot ... they'll drag us down to their level and beat us with experience. [Thank you, G Rivera]

4268) Do what we do best and stick with it.

4267) Focus on results.

4266) Common cause of venture death: poor timing.

4265) Market Segmentation: the process of subdividing a market into distinct groups of customers with similar needs, such that a subset of the market. [Thank you, Google Dictionary]

4264) Good industry research is critical to our success,

4263) Sometimes big companies buy little companies because they want what they got ... and sometimes big companies buy little companies because they want what they got gone!

4262) More facts, not fiction. [Thank you, Michael Bassey Johnson]

4261) Customer discovery, customer validation, customer building, company creation ... finding the customer comes before finding a solution.

4260) A little spark can kindle a great fire ... but be careful: only you can prevent forest fires! [Thank you, Smokey the Bear]

4259) Promote our venture with packaging ...

4258) If we think we're gonna get rich quick by starting a new venture, good luck! I hate to break the news here, but it is going to take time, money, skill, passion, and a good dose of luck!

4257) All we need is love ... but a little chocolate now and then doesn't hurt ... and money. [Thank you, Charles M Schulz]

4256) There will always be resistance.

4255) Paint a pretty picture, please ... show our venture to our customers in the very best light.

4254) Look for what is missing ... should we fill in the holes?

4253) Engineering: the branch of science and technology concerned with the design, building, and use of engines, machines, and structures.

4252) Skilled innovators and entrepreneurs are able to identify problems.

4251) We don't know what we don't know ... that's why taking a little test first can help us learn the direction we need to go.

4250) When it comes to branding our business, keep it simple ... besides conserving our time and our budget, simplicity will cement our brand in the mind of our prospects in the most expedient manner possible. [Thank you, John Williams]

4249) Entrepreneurs put something new and better to work.

4248) It is easy to be smart after the fact.

4247) Don't let what we don’t know get in the way of what we do know.

4246) I will prepare and someday my chance will come. [Thank you, Abraham Lincoln]

4245) A good business plan shows an appreciation of investor needs. [Thank you, Bob Morrison]

4244) Entrepreneurs are usually rational ... not always, just usually! On the other hand, we could argue that it is the irrational entrepreneur that changes the world!

4243) The smallest gesture can mean much to those who may need a little lift in their lives. [Thank you, Gordon B Hinckley]

4242) Make herstory a good her story, not a bad one.

4241) Act - Learn - Build ... act on something, learn what does and doesn't work, build something better. [Thank you, Christopher P Neck]

4240) Probably: with considerable certainty ... but still a chance it could go the other way. We'll probably make this work, yes?

4239) Create not criticize.

4238) Fun: amusing, entertaining, or enjoyable ... are we having fun yet?

4237) Plans are only good intentions unless they degenerate into work. [Thank you, Peter F Drucker]

4236) We either find a way or make one.

4235) Key question for our venture: What kind of markets are we in?

4234) Management means knowing the difference between cornering people and getting them in our corner. [Thank you, Lee Iacocca]

4233) Cut our losses.

4232) We are confronted with insurmountable opportunities. [Thank you, Walt Kelly]

4231) Don't give in to whims or whimpers.

4230) Some solutions are neither right nor wrong.

4229) Never offer our hen for sale on a rainy day. [Thank you, Sophie Novy]

4228) Profit: a financial gain, especially the difference between the amount earned and the amount spent in buying, operating, or producing something.

4227) Compliment others, and complement others.

4226) Customer funding ... best source of funding for our venture is a sale! We get to keep the profit!

4225) Don't look back, someone might be gaining on us!

4224) Startup: the action or process of setting something in motion. Once it's in motion, it's not a startup.

4223) Big changes need small starts.

4222) Give our customers their money back if they are unhappy for any reason. [Thank you, Costco]

4221) Skilled innovators and entrepreneurs are self-starting, self-priming, self-regulating.

4220) Key question for our venture: What are good benchmark ventures in our industry? What can we learn from them?

4219) A good read: Made to Stick (Chip Heath & Dan Heath)

4218) Life begins when we start to understand.

4217) Meet our obligations ... do not lie, cheat, or steal.

4216) Common cause of venture death: poor marketing. Underestimating what it will take to attract and capture and retain customers is often underestimated.

4215) Education sets us free.

4214) Take the high road ... the low road will just get us full of mud.

4213) Do everything for the right reasons.

4212) Promote our venture with home parties? What will come of it?

4211) Never ask the witness a question if we don't already know the answer. [Thank you, Trial Lawyers Everywhere]

4210) What trends do we see for our industry in the future? Are we ready to go?

4209) What is well-planted will well-grow.

4208) Achieving good performance is a journey, not a destination. [Thank you, Robert Lorber]

4207) Finish ... if not, why did we bother to start in the first place?

4206) Innovators are usually good at nonverbal processing.

4205) Freemium is not a business model, it's a marketing strategy ... we can give away samples to get prospective customers to try, but if they don't buy, it's over.

4204) There is no ‘I’ in TEAM.

4203) Alpha: an initial model of machinery, software, or other products carried out by a developer. Engineers create a breadboard prototype in the lab, then move to a more presentable alpha prototype that they are so embarrassed to show to others.

4202) Innovation is the destruction of what is and replaced by what isn't.

4201) Get our hands dirty ... sometimes we need to show that no one's above doing unattractive tasks.

4200) Skate to where the puck is going, not to where it's been. [Thank you, Wayne Gretzky]

4199) Business planning starts when we start thinking about our new venture. [Thank you, Dan Kuz]

4198) Remain cool, calm, and collected ... panic only if all else fails!

4197) Successful teams have members that trust each other.

4196) Common bootstrapping strategy: use low-cost crowd-sourcing to acquire some cash to get going.

4195) Desire for our neighbors what we desire for ourselves.

4194) Most of what we fear won't happen ... some things we never thought of will!

4193) Clearly define our venture and our target markets.

4192) A potential business model: Sell our products at wholesale.

4191) Executive Summary: a short document or section of a document that summarizes a longer report or proposal or a group of related reports in such a way that readers can rapidly become acquainted with a large body of material without having to read it all.

4190) Skilled innovators and entrepreneurs are able to communicate non-verbally.

4189) See a world in a grain of sand and heaven in a wild flower. [Thank you, William Blake]

4188) Elevator Pitch: a short verbal summary used to quickly and simply define a venture, product, service, organization, or event, and its value proposition.

4187) If we aren't fired with enthusiasm, we'll be fired with enthusiasm. [Thank you, Vince Lombardi]

4186) If we can't say something good, keep it to ourselves.

4185) Common Mistake: not comparing ourselves to similar organizations to see how we fare. Let us learn from the best of the rest, but be the best of the best of the rest.

4184) Lead, with or without the title. [Thank you, Nelson Wang]

4183) A good management team is critical for success. [Thank you, Joe Broschak]

4182) Every leader in charge of a P&L has to make innovation happen, even if the company lacks a culture of innovation. [Thank you, A G Lafley]

4181) Just suppose we promote our venture with reminder advertising. What would happen?

4180) Being an entrepreneur is like standing naked on a street corner in Sparta, Wisconsin in the middle of the winter ... got nothing but cold and we're shaking all over, but we're having fun!

4179) It’s all about the service. [Thank you, Bob Lusch]

4178) Innovation is the distinction between a leader and a follower. [Thank you, Steve Jobs]

4177) If there's something wrong with us, let's figure it out before our competitors.

4176) If you have to whisper it, better not say it in the first place.

4175) Any intelligent fool can make things bigger and more complex ... it takes a touch of genius and a lot of courage to move in the opposite direction. [Thank you, Albert Einstein]

4174) Customers buy for value ... from their perspective, the best combination of benefits and price. Some customers shop benefits first, price second; some customers shop price first, benefits second. Our job is to put together the best value proposition for the most customers in our marketspace.

4173) It's ready, aim, shoot ... not shoot, ready, aim! [Sorry, Dick Cheney]

4172) Children are better observers than adults ... they have far fewer preconceptions.

4171) Make something significant ... even if the something is small.

4170) Winners never quit, quitters never win. [Thank you, Vince Lombardi]

4169) No risk, no results, no reward.

4168) Develop a hypothesis ... then test it to see if it is true or false.

4167) We will never forget our first love ... in life and in business!

4166) To kill creativity, just say, "I don't like it ..." when someone else comes up with a new idea.

4165) We can learn anything we want.

4164) Fake it ‘til we make it. [Thank you, Emre Toker] (This tip needs some thinking: if we really fake it, we will very likely never make it, vis-à-vis Theranos. But if we simply put our best foot forward from the very beginning, treat our customers the best we can even if we aren't all together behind the scenes, that isn't a "fake it", that is a well-on-our-way to a "make it"!)

4163) Skilled innovators and entrepreneurs are independent thinkers.

4162) If we don't risk anything, we risk even more. [Thank you, Erica Jong]

4161) Catalog theory: test it out in the catalog, throw out those products that don't generate significant revenue, add new ones in their place.

4160) Change will come, ready or not ... be forewarned!

4159) There is no finish line. [Thank you, Nike]

4158) Better: a more excellent or effective type or quality.

4157) Key question for our venture: What companies are the industry leaders, and why?

4156) The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will. [Thank you, Vince Lombardi]

4155) Key question: Where and how can we find funding for our venture?

4154) Write a resume for our venture ... how can we put our best foot forward?

4153) Any clown can complain, criticize, and condemn, but it takes character and control to be compassionate and caring. [Thank you, Dale Carnegie]

4152) Nyuk, nyuk, nyuk! Sometimes we just gotta nyuk! [Thank you, Curly Howard]

4151) Change brings opportunities, opportunities bring change.

4150) If everything's coming our way, maybe we're in the wrong lane. [Thank you, Mario Andretti]

4149) Feel the music as well as hear it.

4148) Whenever man comes up with a better mousetrap, nature immediately comes up with a better mouse. [Thank you, James Carswell]

4147) Postmortems on defeats are never very useful unless they say something about the future. [Thank you, James Reston]

4146) Should we promote our venture with signage at sporting events?

4145) Effective leaders make the right things happen. [Thank you, Roger Kirkham]

4144) Skilled innovators and entrepreneurs are sociable.

4143) We may have to go out of town to find funding for our venture ... look for investors not just by geography but by interest, knowledge, and expertise in our industry.

4142) A day without laughter is a day wasted. [Thank you, Steve Martin]

4141) Only those asleep make no mistakes. [Thank you, Ingvar Kamprad]

4140) Success is relative ... what does "success" mean to us? We need to know so we will know when we've make it!

4139) Save early, save often ... a dollar saved is like ten dollars earned!

4138) Product Development: the process of designing, creating or updating, marketing, and providing a product to a target market.

4137) Study hard ... get smart. Study harder ... get smarter. [Thank you, Austin Sams]

4136) The only difference between a problem and a solution is that people understand the solution. [Thank you, Charles Kettering]

4135) The experience of success may stifle creativity by leading people to focus narrowly on existing solutions rather than exploring new ones. [Thank you, P G Audia]

4134) Come to the point ... don't ramble.

4133) It could be a good opportunity if our solution has better and sustainable benefits for the customers.

4132) Don't bite off more than we can chew ... else, we could choke to death. (That's not a pleasant thought.)

4131) Basic Venture Resources: People, Places, Things, Time, Money.

4130) Make sure it gets done before it's gone.

4129) Repeat what works, put to rest what doesn't. [Thank you, Steve Wood]

4128) Know where the exits are located before the show begins.

4127) Change is a challenge for the courageous.

4126) Aim for excellence, not perfection ... We can likely achieve excellence, likely not perfection.

4125) A gift to your enemy: forgiveness. [Thank you, Oren Arnold]

4124) Bad weather can ruin the best-laid plans ... we need to pay attention to the environments in which we operate to see how the wind blows in each.

4123) The FUD Factor: abbreviation for Fear, Uncertainty, and Doubt ... a method by which one vendor raises concerns in the mind of a prospective customer regarding certain qualities or capabilities of the vendor’s competitors.

4122) The eight C’s of an effective elevator pitch: Concise, Clear, Compelling, Credible, Conceptual, Concrete, Customized, Consistent. [Thank you, Chris O'Leary]

4121) No matter what we want to do, someone else has done it ... find out what worked and what didn't, then let's do it better!

4120) Parent - Adult - Child ... at what level are we communicating with others? Parent: dominant, bossy. Child: playful, immature. Adult: deliberate, tempered. Try a personal Transactional Analysis: Is our interaction like a Parent communicating with a Child? Like a Child communicating with another Child? Parent to Parent? Or are we communicating Adult to Adult, on par, civilized, respectfully? [Thank you, Thomas A Harris]

4119) Look out for the future ... it's a comin', it's a comin'!

4118) Can we promote our venture with telephone hold messages?

4117) Cash ... there is never enough! Cash is king. If we run out of cash, we are bankrupt ... kaput, out of business, fini.

4116) How can we best promote our venture with the internet? We most certainly need a website. What do we include on it?

4115) Elevator pitch content: tell them who we are, tell them what we do, tell them where we do what we do (geography of our markets), tell them when we do what we do, tell them why we do it (our mission, our venture goals), and how we do what we do (our "secret sauce" without revealing our secret ingredients) ...

4114) A good leader is also a good follower ... and knows when to do which. [Thank you, Mat Friedman]

4113) Alone we can do so little ... together we can do so much! [Thank you, Helen Keller]

4112) Streamline our process of getting new products to market.

4111) Numbers run a business ... if we don't know how to read and interpret them, we're running blind. [Thank you, Norm Brodsky]

4110) A phone directory is full of facts, but it doesn't illuminate our thinking.

4109) We've all heard that a million monkeys banging on a million typewriters will eventually reproduce the works of Shakespeare ... now, thanks to the Internet, we know this is not true. [Thank you, Robert Wilensky]

4108) It could be a good opportunity if our team is passionate and persistent and persevering.

4107) Hats: used to refer to a particular role or occupation of someone who has more than one job ... what hats is she wearing, and for how long?

4106) Pick a niche and dominate it!

4105) Times change and we with time.

4104) What is quickly done may take some time to undo, so let's do it right from the beginning.

4103) If we discover we're on the wrong path, turn around ... go back to the beginning and choose a different route!

4102) Skilled innovators and entrepreneurs are confident they're doing the right things for the right reasons.

4101) Divide the number 100 by the forward speed of a storm to estimate the inches of rain the storm will deliver. [Thank you, National Hurricane Center]

4100) A good business plan presents evidence of the marketability of the products and services. [Thank you, Mark Peterson]

4099) We are a combination of heredity and environment ... we can't change heredity but it's open season on environment!

4098) The mind is not a storehouse to be filled but an instrument to be used. [Thank you, John Gardner]

4097) Key question for our venture: Is our venture, product, and/or service name distinctive?

4096) No happiness without action. [Thank you, Benjamin Disraeli]

4095) Skilled innovators and entrepreneurs are realistic. No BS, boys and girls.

4094) Promote our venture with grand opening/anniversary celebrations.

4093) The details are not the design ... the details make the design. [Thank you, Charles Earnes]

4092) The best time to make friends is before we need them.

4091) Key question for our venture: What have we learned from our competitors' strengths?

4090) There is a sucker born every minute ... hopefully not one of us!

4089) Exorcise your mind of all that is bad within it.

4088) Entertain our customers to keep them focused on our products and services. At Subway, they prepare the products right in front of the customer, with the customer's assistance, engaging the customer as part of their service.

4087) Key question for our venture: How do our prices compare with the rest of the industry? How does our value proposition compare?

4086) Don't dilute our efforts ... the easy things always seem to get in the way of the hard.

4085) The key to our long-term success is learning how to continually add value. [Thank you, Andy Grove]

4084) Be someone to somebody.

4083) Become the moment.

4082) The idea doesn't have to be big ... it just has to change (our part of) the world: glue that didn't stick very well wasn't such a big deal until it became the magic ingredient of 3M Post-it Notes. [Thank you, Spencer Silver]

4081) Do or do not ... there is no try. [Thank you, Yoda]

4080) If we don't want to see trees, stay out of the forest.

4079) Possible pricing strategies:"Get big fast" low price, cost-based, competitive-pricing, perceived value. [Thank you, William Bygrave]

4078) Early to bed, early to rise, work like hell, and advertise. [Thank you, Ted Turner]

4077) Go for the low hanging fruit first.

4076) The better value wins. Customers decide.

4075) Be open to the new and different.

4074) The most unhappy customers are the greatest source of learning. [Thank you, Bill Gates]

4073) Hofstadter's Law: It always takes longer than we expect, even when we take into account Hofstadter's Law. [Thank you, Douglas Hofstadter]

4072) Don't get cocky. (Corollary to Murphy's Law)

4071) Pull: move steadily in a specified direction. Push: exert force.

4070) The show must go on ... our audience is waiting. [Thank you, P T Barnum]

4069) Truths last forever, but that doesn't make them easy to find.

4068) Try new things, see if they fit, see how they feel.

4067) Can we promote our venture with hot air balloons? How?

4066) Only the paranoid survive. [Thank you, Andy Grove]

4065) Time is more valuable than money: money can be replaced, time cannot.

4064) Don't let them scare us ... unless they're really big and ugly, then run away as fast as we can!

4063) Quidquid latine dictum sit, altum sonatur! ... (Whatever is said in Latin sounds profound!)

4062) Promote our venture on video displays in shopping malls.

4061) Customer retention takes time and money, but it's a good investment.

4060) The greatest challenge to any thinker is stating the problem in a way that will allow a solution. [Thank you, Bertrand Russell]

4059) Successful teams share work expectations.

4058) Know our audience: give them what they need, want, and desire.

4057) The food for thought is thinking.

4056) Send a thank-you note.

4055) Wisdom is knowing where to look and what to overlook.

4054) If we don't know the answer, where can we find out? We'll never know everything, but that shouldn't stop us from trying!

4053) The best way to have a good idea is to have lots of ideas. [Thank you, Linus Pauling]

4052) By their very nature, experiments are prone to failure, but a few big successes compensate for dozens and dozens of things that didn't work. [Thank you, Jeff Bezos]

4051) They'll do as we do, not as we say.

4050) Technology innovation and commercialization is inherently an iterative process where the innovator-entrepreneur learns from mistakes and builds on that learning. [Thank you, Kathleen Allen]

4049) Let others think it is their idea.

4048) We can lead a horse to water but a pencil must be lead.

4047) Speak with integrity.

4046) We can't know everything ... we won't know everything ... our best judgment will be the key.

4045) How to attract new customers: offer rewards to our current satisfied customers for telling their friends to buy from us.

4044) When we make a mistake in front of our customers, it's a great opportunity to shine in their eyes when we make up for our mistake ten-fold.

4043) Everybody is ignorant, only on different subjects. [Thank you, Will Rogers]

4042) Don't be a good starter but a bad finisher.

4041) How can we answer this question: What is our desired impact on the world, or at least our part of the world?

4040) The one that listens is the one that understands. [Thank you, Albert Einstein]

4039) We won't get rich with just one big win ... we gotta keep playing the game!

4038) Make our own future.

4037) Don't write a tome when a word or two will do.

4036) Nothing ventured, nothing gained ... nothing gained, nothing to venture in the future.

4035) Happiness is a positive cash flow! [Thank you, Jerry Bowens]

4034) A good venture operations manual defines authority clearly and distributes responsibility.

4033) Successful innovators and entrepreneurs can find a balance between science and art, logic and imagination. [Thank you, Michael J Gelb]

4032) Fit, Form, Function, Features, Feel ... five fundamentals of product design and development.

4031) Apply the scientific method ... 1] Ask a question; 2] Do background research; 3] Construct a hypothesis; 4] Test the hypothesis by doing an experiment; 5] Analyze the data from the experiment; 6] Draw a conclusion; 7] Communicate the result; 8] Decide what to do next (move on, start over, move over ...)

4030) Do it because we want to do it! [Thank you, Marris Bloomberg]

4029) Positively differentiate our brand.

4028) Fight as if we are right, listen as if we are wrong. [Thank you, Karl Weick]

4027) Pretty is great ... easy is better (referring to product benefits and features)!

4026) Listen to music ... sing a song, play along, create your own little ditty!

4025) Successful teams can handle pressure.

4024) Skilled innovators and entrepreneurs are able to handle abstractness.

4023) Work hard but work smart. [Thank you, Adonis Trujillo]

4022) Value Equation: Value equals Benefits divided by Price (V = B/P) ... the more benefits, the greater the value for a given price; the lower the price, the greater the value for a given set of benefits. The quick and dirty way to increase value is to lower the price ... it's called a "SALE!"

4021) Opportunity: a set of circumstances that makes it possible to do something.

4020) Your opinion is no better than mine ... but if you have more data, knowledge, or expertise, bring it on!

4019) Good cooks learn something new every day. [Thank you, Julia Child]

4018) Good questions outrank easy answers. [Thank you, Paul A Samuelson]

4017) If someone is trying to bring us down, it means we're above them.

4016) Every person is born with a talent ... but not every person is born with the same talent, thank goodness!

4015) Ads with people in them typically have a higher response rate than those without ... cute and friendly animals are good, too!

4014) Tools or Weapons ... what should we focus on today?

4013) Can we promote our venture on the radio? What should we sing or say?

4012) If at first we don't succeed ... try, try again! And again. And again and again. [Thank you, William Edward Hickson]

4011) Improvisation is a group activity ... support the group to the end.

4010) Keep our venture simple ... the world is already complex.

4009) Simply elegant ... the ultimate design goal.

4008) Key question for our venture: Why is our team uniquely capable to execute our venture plan? Are we missing someone?

4007) Successful teams provide feedback to each other.

4006) Keep work about work.

4005) Let's be nimble, let's be quick, let's jump over the candlestick before the competition ... and be careful not to get our butt burned in the process!

4004) Good marketing communications fits the target market, has an effective message, and is repeated.

4003) Debt allows entrepreneurs to retain full ownership of the company, while equity entails giving ownership to outside investors. [Thank you, Andrew Zacharakis]

4002) Don't overstay our welcome ... it's like an over-attentive waiter. Let us attend to our customers, but not smother them!

4001) Take reasonable risks for rational reasons and relevant returns. [Jim Jindrick]


Next: Tips 4000 to 3501